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In The News

Smartphones Are Driving Consumer Demand For Connected Cars To An All-time High

According to new Parks Associates research published ahead of the 2016 International CES, 44% of car owners in US broadband households already have some a connected car feature on their current vehicle and 64% of drivers want connected car features as standard on their next new ride.

This should be greeted as good news for anyone in favor of self-driving cars. Connected cars are safer cars. They can access real-time information on traffic and weather conditions and, crucially, communicate with other vehicles and even road infrastructure so that they know when there's a car around the corner, out of sight, or if the light ahead is about to change colour.

From the article "Smartphones Are Driving Consumer Demand For Connected Cars To An All-time High" by thestar.com.

Previously In The News

Research: over 50% of U.S. broadband households stream content on TV screens

Parks Associates, a market intelligence and consulting company, yesterday released research showing that over 50% of U.S. broadband households stream content on TV screens. “For years, the televisi...

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The hearables market goes back to the first Bluetooth headsets which were launched in 2001, followed by wireless stereo headphones, which arrived a few years later. Neither made great waves in the mar...

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