- Research
- Smart Home: Products And Services
- Consumer Electronics and Entertainment
- Broadband and Mobility
- Connected Health and Wellness
- MDU / Multifamily
- SMB
- Strategic Consulting Unit
- Research Services
- Primary Research
- Events
- Event
- Company
- About Parks Associates
- Smart Home: Products And Services
- Smart Home Devices, Automation, Controls
- Energy Management
- Residential Security
- Consumer Electronics and Entertainment
- Consumer Electronics Devices
- Video Services: OTT, Pay TV
- Entertainment Content: Video, Audio, Gaming
- Strategic Consulting Unit
- View Announcement
- Research Services
- Streaming Video Tracker
A Parks Associates study has found that over a quarter of respondents would become more comfortable sharing their data if their devices would "automatically register for warranties and check warranty coverage, and nearly as many said they would share data for updates and improvements to their devices," MediaPost reports. “Data can be used as an alternate currency in the IoT, and consumers are willing to exchange that data for support,” said Parks' Patrice Samuels. “Manufacturers need to explore alternate methods of monetization and part of that task requires making the most of the data generated by smart home devices."