Providing market intelligence for more than 35 years

In The News

Study: Parks Examines Approaches To The Smart Home

Parks Associates took a look at the smart home’s competitive landscape—and how providers should prepare for the market’s future—in its new report, “Smart Home: A Roadmap for Strategic Planning.”

“The security industry is the leading channel for smart home products and services,” Tom Kerber, Parks’ director of IoT strategy, told Security Systems News, adding that there are players, both in- and outside of the security industry, approaching the smart home market in different ways.

From the article "Study: Parks Examines Approaches To The Smart Home" by Spencer Ives.

Previously In The News

Amazon Music Will Become the Biggest Music Streamer, Research Predicts

Yesterday, Parks Associates published a new report where they stated that more and more homes in the U.S. are actually subscribing to paid music streaming services. They found a 7% increase from last...

Can AT&T Really Drop The Dish By 2020?

AT&T (NYSE: T) reportedly has plans to make DirecTV Now its primary video platform by 2020, but researchers wonder whether consumers will allow such a rapid shift toward the future of TV. “As far a...

Sling Becomes 6th Most Subscribed Internet Video Service As The Entire Industry Sees Growth

Parks Associates, a market researcher that surveys consumers on online TV-viewing habits, said that cord cutters and shavers (those downgrading from traditional pay TV service) are still the key custo...

Denver’s Newest Cable TV Service Plans Mid-January Launch

“The $120 per month core package might cause some sticker shock among consumers. Compounding it, the fact that the consumer then also must pay a traditional operator for a robust broadband connection...