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Study: Pay-TV Declines As Hybrid & Free Streaming Models Rise

There’s a massive change in the media industry as legacy pay-TV services are declining and streaming options are rising; however, these companies are shifting to meet consumer’s needs, according to Parks Associates report Video Delivery: Maximizing Efficiency and Monetization.

From the article, "Study: Pay-TV Declines As Hybrid & Free Streaming Models Rise" by Raymond McCain

Previously In The News

Parks: The role of TV in the home is evolving

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Because canceling something online can be so easy, you tend to see higher cancellation rates across the streaming TV industry, said Glenn Hower, a senior analyst at the market research firm Parks Asso...

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