Providing market intelligence for more than 35 years

In The News

Tech Execs: 2016 Will Be 4K’s Year in Live Sports Production

“You shoot a local soccer game with a camera or use your cell to shoot video and then play it on 4K TV,” he said, adding that taking photos in 4K and running them as a slideshow on TV is another prime display for the technology. “Every device helps accelerate interest in 4K. This helps consumers get used to the quality and drives want for the products.” He said equipment cost is reasonable, with cameras that can be used to shoot theatricals now running $30,000. The price point for the same gear 10 years ago: $250,000. As for 4K TVs, LG’s Durgin said more and more Americans are embracing them. He cited projections calling for 1.5 million 4K TV sets in the U.S. in 2014, a total that is now forecast to reach 4 million or 5 million this year. “That could double in 2016 to 10 million,” he said, noting that research from Parks Associates pegs global 4K sets at 330 million by 2019.

From the article "Tech Execs: 2016 Will Be 4K’s Year in Live Sports Production" by SportsVideo.com.

 

Previously In The News

Parks: 89% of U.S. Households Have a Streaming Video Subscription

Parks Associates research sees an uptick of subscription streaming services among U.S. households, led by streaming video, retail memberships, and streaming audio, while 20% of households have a gamin...

Streaming is transforming the telco bundle – Industry Voices: Sorensen

According to Parks Associates Q3 2023 data, 21% of households have dropped legacy pay-TV completely and only stream their pay-TV services, and just 18% report only accessing legacy pay-TV via a set-to...

Best Router Modem Combo Reviews

A study by Parks Associates found that 63% of U.S. households experience internet dead zones, impacting everything from streaming movies to online gaming.  From the article, "Best Router Modem Comb...

Research: 20% of US homes subscribe to gaming service

Parks Associates reports a continued wave of subscription service uptake among US households, led by streaming video, retail memberships, and streaming audio, while 20 per cent of households have...