Providing market intelligence for more than 35 years

In The News

The rise of Chromecast and the decline of Apple TV in one chart

It’s been two and a half years since Apple refreshed its set-top box, first released in 2007. In that time, Apple TV has languished while Roku continued expanding its content library and new players entered this space.

In fact, recent market share data from Parks Associates shows Google’s $35 streaming dongle, Chromecast (at 20%), is now second to Roku (29%), and ahead of Apple TV (17%) in the US. Not bad for something that only started shipping last summer.

New streaming devices, including Amazon’s Fire TV, also are starting to eating away at the lead held by Roku, which commanded 46% of the US market in 2013. (That year, Apple TV had a 26% market share.)

From the article "The rise of Chromecast and the decline of Apple TV in one chart" by Alice Truong.

Previously In The News

One Bot To Rule Them All? Not Likely

In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...

63% Of Americans Unfamiliar With Virtual Reality; Less Than 6% Plan On Buying A Headset Soon

Despite 2016 seeing virtual reality break into the mainstream market, headset manufacturers such as Sony, Oculus and HTC still have a lot of work to do in order to educate the masses, according to a n...

Wireless Displays Streamline Setups for Meetings

Parks Associates says that as smartphones and tablets become the norm at most organizations, organizations are beginning to deploy wireless display technology in the workplace. “It used to be that...

Google's Nest Struggles Could Set Back The IoT Movement

The smart home devices sold by Google's home automation subsidiary, Nest, represent just a small fraction of the burgeoning Internet of Things (IoT) market. However, Nest has become one of the most re...

Phone:
972-490-1113
Mailing Address:
5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive