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In The News

The Unstoppable Streaming Video

December 26, 2016

digital content

streaming devices

Basically, people will move toward the communications/entertainment device that is easiest to use and probably the least expensive. And fitting into both of those categories are services like Netflix, Amazon, Hulu and a few others.

They’re growing, which is more than you can say about other transactional ways to get video. Those have declined since 2012, according to Glenn Hower, a research analyst for Parks Associates.

From the article "The Unstoppable Streaming Video" by P.J. Bednarski.

Previously In The News

Parks: Internet-Connected Entertainment Devices Now in Close to 75% of U.S. Homes

Internet-connected entertainment devices rose 11% since 2015, according to new market data from Parks Associates. The number of U.S. broadband households that make use of at least one Internet-connect...

Virtual Reality Headset Penetration to Reach 81 Million by 2020

Not surprisingly, young adult Millennials will fuel rapid growth in VR sales and usage, according to recently released research from Parks Associates. Twelve percent of male and five percent of female...

CBS, Sling TV, Showtime Move Up Among Top 10 OTT Subscription Services

Netflix’s reign as the largest subscription-based over-the-top (OTT) streaming video on-demand (SVOD) service continues (no surprise there), but there was movement in Parks Associates’ ranking of the...

Parks Sees Apple Watch Market Share Gains Ahead Amidst Greater Device Engagement

New market research from Parks Associates reveals Apple Watch owners are more engaged with their connected wearable devices than other brands. Three in 10 Apple Watch owners (31%) use voice commands t...

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