Register

I agree with the Privacy Policy

In The News

TV Consumers Spending More On Subscription Internet Video

April 09, 2015

TV consumers are spending more for paid, subscription Internet video -- including over-the-top TV services. Parks Associates says that for the average U.S. broadband consumer, spending has climbed nearly 30% to $9 per month from $7 a month in 2012.

The research company says nearly 60% of U.S. consumers subscribe to an OTT provider, such as Netflix, Hulu Plus or Amazon Prime Video. In addition, more than 75% of streaming media player owners have an OTT subscription.

According to Parks, nearly 50 million streaming media players will be sold worldwide in 2017. The homes with children spend on average 90% more on OTT services and digital video than homes with no children.

From the article "TV Consumers Spending More On Subscription Internet Video" by Wayne Friedman.

Previously In The News

After Uber's stumble, is it Lyft and Sidecar's time to shine?

Parks Associates analyst Tejas Mehta agrees the bad press won't change much unless Lyft and Sidecar add more investors and find a new way to stand out. "Lyft has been competing with Uber on pri...

Now with Streaming Stick, Roku isn't sweating the blitz

Though Roku doesn't release sales figures, some outside data back up the notion of Roku's marketplace traction. A study from NPD found that Roku owners stream more than owners of other devices, and...

Roku still tops as sales of streaming-media players rise

Streaming-media devices continue to grow in popularity amid swiftly shifting competition, according to a new report. During the first three quarters of 2014, 10 percent of US households with a...

Chromecast at year 1: Why it's more than just an impulse buy (Q&A)

The Chromecast wasn't the first wireless streaming-media dongle to come along -- Roku had one long before -- but the $35 price and the initial offer of three months of free Netflix sparked a flurry...

‹
1
2
3
4
5
6
7
8
9
10
...
41
42
›