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TV Everywhere Reaches 40% Of US Pay-TV Consumers

March 28, 2016

MUMBAI: Usage of authenticated video viewing, or TV Everywhere, reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates.

The percentage of respondents watching authenticated video at least once a month is 23%, which both broadens and deepens the online video audience for pay-TV providers.

From the article "TV Everywhere Reaches 40% Of US Pay-TV Consumers" by www.televisionpost.com

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TV Everywhere Reaches 40% Of US Pay-TV Consumers

Previously In The News

Is Cable or Streaming Cheaper? The Answer Isn't Clear-Cut

Streaming wars will force media companies to choose between pricey subscriptions and ads

Hulu adds live TV and new UI support for Samsung smart TVs

Parks: Over one-half of OTT households subscribe to multiple streaming services

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