Providing market intelligence for more than 35 years

In The News

Two-Thirds Of U.S. Smartphone Owners Listen To Streaming Music Daily

Smartphone owners spend more time per day listening to music on their device compared to other major entertainment activities, says Parks Associate.

Their research notes 68% of smartphone owners listen to streaming music daily, while 71% watch short video clips, but video viewers spend only 24 minutes on average watching short clips, while streaming music consumers spend 45 minutes per day on this activity.

From the article "Two-Thirds Of U.S. Smartphone Owners Listen To Streaming Music Daily" by www.cellular-news.com

Previously In The News

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...

A ‘move-in-ready' house now means smart home devices are inside

For a home or apartments to be move-in-ready today, smart devices of all kinds need to be part of the space for 25 percent of U.S. broadband customers, according to new research from Parks Associates....

Smart home devices have a big data problem, and it's growing

That trend, to start making customers pay to access data, dovetails with research found by Parks Associates earlier this year, which noted that new smart home security customers spend about $55, on av...

Hulu Is Slowing, Hits 12 Million Subscribers Versus Netflix’s 81 Million

But growing membership is harder to keep up at the same clip for all streaming services, as more and more companies launch their own online platforms. As consumers shift more of their entertainment di...