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Two Thirds of US Web Homes Watch TV While Using Second-Screen

March 13, 2016

Some 65% of US broadband households engage in at least one “second-second screen activity” per month while watching TV, according to Parks Associates.

The research firm said that the most popular second screen activity – done from a smartphone, tablet or laptop – is searching for information about a programme that’s being watched.

From the article "Two Thirds of US Web Homes Watch TV While Using Second-Screen" by Glenn Hower.

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Two Thirds of US Web Homes Watch TV While Using Second-Screen

Previously In The News

Matter 1.4 Expands to Enable the Energy Intelligent Autonomous Home

Diamond Sports ruling signals new era for local NBA, MLB, NHL streaming rights

A ‘fair, scaled market’: Why The Trade Desk is launching a TV OS

Parks Associates: Prime Video is most-used streaming service in U.S.

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