Providing market intelligence for more than 35 years

In The News

ULE Calls U.S., Industrial Markets

The standard is used in about 580 million homes worldwide if you include cordless phones. About 50 million units are in Europe, including gateways and VoIP boxes, according to Brad Russell, a market research director at Parks Associates.

ULE is emerging in synch with the widespread use of voice as a human-to-machine interface. One out of three U.S. homes now has a smart speaker, one in four homes has a smart device for controlling lights and other systems, and 43% intend to buy a smart home device in the next 12 months, said Russell.

From the article "ULE Calls U.S., Industrial Markets" by Patrick Mannion.

Previously In The News

Parks: Nearly Half of U.S. Broadband Homes Have Cut Pay-TV Cord

Parks Associates’ latest data finds that 56 million (46%) of U.S. internet households have severed ties with their premium television provider, underscoring the dominance of streaming video services....

4 Emerging Trends in Home Video Streaming

The home video market is constantly shifting as evolving streaming models and digital entertainment options continue to shape human behavior. Looking deeper at the emerging trends heading into 2025, P...

Parks Associates: 46% of US internet households are Cord Cutters; 12% Cord Nevers

Parks Associates’ latest research from its Video Services Consumer Insights Dashboard reports 56 million (46%) US internet households are Cord Cutters, which illustrates the dominance of streaming vid...

NextTrip Announces Launch of Compass.TV Apple iOS and Google Android Apps

 Parks Associates' consumer research found 50% of people who consume video on a viewing device (TV, computer, tablet, or phone) watch a free, ad-supported service (FAST) or ad-based video on-demand se...