Providing market intelligence for more than 35 years

In The News

US consumers want emergency, security smart home features

The Strategy Analytics figures jibe with a recent report from Parks Associates that found 42 per cent of new security installations include a smart home device such as a door lock, light, or thermostat.

As noted by Parks Associates, Comcast – a long-time US cable giant and recent wireless entrant – seized on this opportunity back in 2012 with the introduction of its Xfinity Home security offering. Among traditional US mobile operators, Verizon also offers smart home security services via a Canary all-in-one home security system. AT&T is also pushing into the home security space as part of an effort to expand its IoT offerings, president of IoT Solutions Chris Penrose said last week.

From the article "US consumers want emergency, security smart home features" by Diana Goovaerts.

Previously In The News

Pay TV Companies Are Losing Ground To OTA

The latest Parks Associates study is out, and it has more bad news for traditional pay TV companies. Once again, satellite and cable companies are seeing losses. And it’s not just streaming services t...

Brand Preference Steering Consumer CE Purchase Decisions

New Parks Associates research shows the importance of brand preference in consumer electronics purchase decisions, revealing that 71 per cent of buyers last year considered only one brand when making...

Smart Home Technology Sells Homes

In a world where selling a home is already hindered by the economy and a generation that is hesitant to buy, smart home technology is making things even harder. According to Coldwell Banker Real Es...

Media Industry – Future of Pay TV In An OTT Landscape Pt.2 – Ericsson

Earlier this year, Parks Associates published a study highlighting that the number of paid OTT video subscriptions in Europe is still lagging behind the U.S. For instance, while 64 percent of U.S. bro...