Providing market intelligence for more than 35 years

In The News

What Should Apple Name Its Next New iPhone?

Pew has also reported that 68% of smartphone owners use their phone to follow along with breaking news events at least occasionally, 67% use their phone for turn-by-turn navigation while driving, and 57% do online banking with them. Parks Associates data shows 68% of U.S.-based smartphone owners listening to music via streaming outlets on a daily basis and 71% watch short video clips. And according to personal media startup Magisto, the average smartphone user takes 150 new photos during a given month.

From the article "What Should Apple Name Its Next New iPhone?" by Denise Lee Yohn.

Previously In The News

Netflix raises prices on U.S.-based plans

Beyond its immediate effect on subscribers, the price increase foreshadows a future in which the streaming video market is dominated by a handful of players that have captured the majority of a family...

You don’t have to feel guilty about sharing your TV log-in

Last year, research firm Parks Associates found that 16 percent of U.S. households with broadband admitted either borrowing video log-ins or sharing their own credentials. For many people under 40, sh...

Roku pushes into the audio wars with $200 speakers made just for your television

The firm has built a reputation for inexpensive, simple television accessories and leads Amazon’s Fire TV, Google’s Chromecast and the Apple TV in the U.S. market, according to research company Parks...

Starving for Kitchen Technology

The home builder is making it easy for set up and for ongoing management. In a 2017 Parks Associates report, Smart Kitchens: Intelligent Planning Shopping and Cooking, one-fifth of smart appliances ow...

Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive