Providing market intelligence for more than 35 years

In The News

Wireless Displays Streamline Setups for Meetings

Parks Associates says that as smartphones and tablets become the norm at most organizations, organizations are beginning to deploy wireless display technology in the workplace.

“It used to be that people would take technology from work and bring it home, but now the pendulum has swung, and technology driven by consumers has made it to the office,” Sappington says. “I look for wireless displays to catch on anywhere knowledge workers are present, be it schools or colleges, government agencies or general businesses.”

From the article "Wireless Displays Streamline Setups for Meetings" by Steve Zurier. 

Previously In The News

Netflix and Amazon Subscribers Stick Around the Longest, While This Service Has the Least Loyal Customers

Netflix and Amazon, two of the oldest streaming services around, have subscribers that are willing to stick around the longest, with an average duration of more than four years, according to a stu...

Will Prime Video, Netflix, Disney+ Be the Only Streamers Left Standing in 10 Years?

New data from Parks Associates shows Netflix and Prime Video users have the greatest subscription loyalty of any streamers. New data released by Parks Associates shows that Netflix and Prime Video...

Parks: Netflix, Prime Video Have the Longest-Running Subscribers at More Than Four Years

Despite the ongoing challenges of subscriber churn affecting all streaming video platforms, industry pioneers Netflix and Prime Video have the most loyal subs — averaging more than four years with...

The Smart Money: Residential Trends and Consumer Insights

Parks Associates's latest research shows 31% of U.S. households have a home security system and about 10% of all U.S. households have DIY-installed systems. These statistics, based on research conduc...