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With skinny bundles, Disney hopes to fatten profits

February 06, 2025

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Last month, Comcast and DirecTV announced new services that bring together most of the top sports and news channels and nothing else. At $70 a month, they’re not exactly lightweight. But they’re at least ten bucks cheaper than comprehensive live TV services from YouTube or Hulu.

That puts them in a sweet spot, said Elizabeth Parks at market researcher Parks Associates.

“We’re tracking consumers spending about $71 a month now, and that’s actually a drop from a peak of $91 we saw a few quarters ago,” she said.

From the article, "With skinny bundles, Disney hopes to fatten profits" by Meghan McCarty Carino

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About Parks Associates

With skinny bundles, Disney hopes to fatten profits

Previously In The News

Don’t Interrupt My Show! and Other Consumer Concerns with Interactive Streaming

Roku wants to grow to 100 million active user accounts in next 18 months

Parks: 37% of Connected TV Homes Use Samsung Consumer Electronics

Samsung Leads in U.S. Smart TV Ownership

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