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In The News

YouTube Updates App For Apple TV

December 10, 2014

Over a billion unique visitors check out YouTube every month and watch over 6 billion hours of video. This makes it the leading source of internet traffic around the globe. What’s more is that TV box sets such as Apple TV are also surging in popularity. Research group Parks Associates predicts sales of TV boxes will continue to grow and top 57 million worldwide by 2018. That number is triple the 20 million last year.

From the article "YouTube Updates App For Apple TV" by Anna Peel.

Previously In The News

19% Of US Broadband Households Cancelled An OTT Video Service In 12 Months

Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...

Sling TV: How Many Subscribers Does It Have?

Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...

Euro SVOD Lags The US

New research from Parks Associates shows that in the UK, 55% of broadband homes watch OTT video. In France, the total is 51%. The levels of OTT usage lag that of the US, where 70% of broadband home...

A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride.

Amazon and Roku both have greater distribution in the U.S. than Apple TV. According to a Parks Associates report from last May, Roku has a 37 percent market share in the U.S., followed by Amazon Fire...

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