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Parks Associates Launches Strategic Consulting Unit

Consumer technology research firm Parks Associates is launching its new Strategic Consulting Unit, a...

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The Smart Money: The Evolution of Smart Locks in Smart Homes

Parks Associates estimates $13 billion in annual revenues for professional monitoring of residential...

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Don’t Interrupt My Show! and Other Consumer Concerns with Interactive Streaming

Interactive streaming sounds great on the face of it—lean-forward experiences offer levels of engage...

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Parks: 37% of Connected TV Homes Use Samsung Consumer Electronics

Parks Associates reports that among smart TV owners, which includes 66% of all U.S. internet househo...

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Roku wants to grow to 100 million active user accounts in next 18 months

The streaming device manufacturer, and operator of The Roku Channel streaming service ended the thir...

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Samsung Leads in U.S. Smart TV Ownership

Parks Associates research finds that Samsung and LG combine to capture more than half of the U.S. sm...

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