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Parks Associates

Latest Press Releases

Tuesday, Jun 11, 2024

Parks Associates’ new Broadband Market Tracker service reports increased competition from fiber, fixed wireless, and satellite as pressure mounts to deliver high-speed service to US households

CONNECTIONS™ virtual event on June 13 explores rise of home services and product bundles Followin...

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Thursday, Jun 06, 2024

Parks Associates announces latest consumer study, Wearables: Advances in Health & Safety, showing 48% of US internet households own a wearable

Connected Health Summit virtual sessions address role of connected devices in enhancing health lifes...

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Thursday, May 30, 2024

Parks Associates: Prime Video has the lowest churn rate of the largest major providers at 8%, while streaming service Discovery+ is nearly at 43%

Research service reports quarterly on churn rates for 89 North American streaming video services...

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Wednesday, May 22, 2024

Top subscription services turn to bundling and partnerships to drive acquisition and retention

Custom research shares insights on findings revealed by leading subscription services, finds streami...

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Tuesday, May 21, 2024

Parks Associates: Subscribers spend more than $44 per month on fitness services

More than one in five US internet households belong to a health club or studio Parks Associates’...

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Tuesday, May 14, 2024

Parks Associates: 20% of US internet households subscribe to a gaming service, and 32% subscribe to a streaming audio service

Landmark study on subscription and membership services provides insights into how service providers...

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