Smart Home Buyer Journey and User Experience

This flagship consumer study provides the latest data on smart home trends influencing consumer purchase behavior and preferences that provide critical intelligence for smart home business strategies. Topics include smart product adoption and purchase intention across multiple product categories, segmentation profiles, purchase channels and installation preferences, voice and control platforms, app engagement, reliability and satisfaction scores by category, product feature interests, and attitudes about data security, interoperability, and support.

Price: $12,000.00

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Publish Date: 2Q 2020

Slides: 90


Authored By:
Brad Russell - Research Director, Connected Home
Yilan Jiang - Director
Xiaofan Tan - Consumer Insights Analyst I

Published by Parks Associates
© April 2020 Parks Associates

All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America.

Disclaimer
Parks Associates has made every reasonable effort to ensure that all information in this report is correct. We assume no responsibility for any inadvertent errors.

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