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Parks Associates

Latest Press Releases

Wednesday, Mar 13, 2024

Parks Associates: Generative AI is paving the way for innovative streaming business models

US internet households spend $73 per month on average on streaming services Parks Associates, in...

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Tuesday, Mar 12, 2024

Parks Associates: Streaming video services’ Net Promoter Scores (NPS) settle lower following 2021 pandemic high scores

Research firm to host webinar presenting new research and the latest enhancements to its Streaming V...

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Thursday, Mar 07, 2024

Thirty-three percent of households with insurance would switch providers to acquire smart home devices

Parks Associates research shows smart home devices can lure customers away from their current insura...

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Tuesday, Mar 05, 2024

Parks Associates’ Future of Video addresses disruptions in video distribution and transformation of streaming business and revenue models

38% of sports watchers report being unable to watch a live sports event because it aired on a servic...

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Thursday, Feb 29, 2024

Parks Associates’ consumer study Demand for Security Solutions: Devices, Systems, and Services shows 60+% of US households with self-monitoring report feeling that DIY keeps them as safe as professional monitoring

Consumers scrutinizing value of pro monitored and pro installed security systems Parks Associates...

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Wednesday, Feb 28, 2024

Market research leader Parks Associates announces 2024 executive events Smart Energy Summit, Smart Spaces, CONNECTIONS™, Connected Health Summit, and Future of Video

Events host thousands of industry leaders to learn, network, and advance the industries for connecte...

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