Press Releases

Thursday, November 16, 2017

40% of U.S. homeowners interested in bundling solar power with electric utility bill

Itron and Meritage Homes to keynote ninth-annual Smart Energy Summit in Austin, Texas

The research firm announced executives from Itron and Meritage Homes will be keynote speakers at the ninth-annual Smart Energy Summit: Engaging the Consumer, February 19-21 at the Fairmont Hotel in Austin, Texas.

Smart Energy Summit focuses on energy efficiency, demand response, and home energy management solutions for consumers as well as crossover opportunities between smart home serv ...read more

Wednesday, November 15, 2017

U.S. broadband households will buy almost 55 million smart home devices in 2020

Comcast, Nest, Hive/Centrica, eQ-3, DT, and ROC-Connect to discuss IoT, smart home solutions, and consumer engagement at CONNECTIONS™ Summit at CES

Parks Associates today announced research showing U.S. broadband households will buy almost 55 million smart home devices in 2020. Currently many smart home devices, including smart thermostats, lights, locks, and networked cameras, are still in the early adopter stage, at adoption levels less than 15% of U.S. households. The int ...read more

Tuesday, November 14, 2017

Nearly 50% of millennials / Gen Z plan to buy a smart home or CE device this holiday season

Video door bells and voice-enabled speakers are popular smart home gifts

Parks Associates’ holiday shopping research shows millennials will lead the smart home and CE purchasing the holiday season, with 46% reporting high intentions to buy at least one device and 36% planning to give one as a gift. The IoT research firm, which surveyed U.S. broadband households on their purchase intentions for this holiday season, found one-third of U.S. broadband households report a high in ...read more

Thursday, November 09, 2017

Parks Associates Announces 2017 Top 10 U.S. Subscription OTT Video Services

HBO Now, Starz, and Showtime all moved up in the list while Netflix, Amazon, and Hulu maintain top three slots 

Parks Associates today released its updated list of the top 10 subscription over-the-top (OTT) video services in the U.S. market, based on number of subscribers. Netflix, Amazon, and Hulu continue to hold the top three slots while HBO Now made a significant move into the top five.

  1. Netflix
  2. Amazon Video (Amazon Prime)
  3. Hulu (SVOD)
  4. MLB.TV
  5. ...read more

Tuesday, November 07, 2017

More than 40% of U.S. broadband households plan to buy a smart home device in next 12 months

CONNECTIONS™ Summit at CES® sessions feature executives from Google, Intel, ADT, Comcast, Samsung, and more IoT leaders

Parks Associates today announced new research showing 41% of U.S. broadband households plan to purchase a smart home product in the next 12 months, including 27% with high purchase intentions. The most popular devices include smart smoke/CO detectors, thermostats, and lightbulbs. The international research firm, which predicts U.S. broadband households will ...read more

Wednesday, November 01, 2017

Nest, Ring, and Samsung announce major security innovations in DIY segment

New research shows aggressive innovations in smart DIY solutions will reinvigorate home security market

New research by Parks Associates notes that new and more economical DIY systems from key players, including Nest, Ring, Samsung, and ADT, are part of a key step in expanding the security market. The international research firm also notes that new smart DIY solutions will reinvigorate adoption of home security, particularly among younger consumers.

“Consumers value secu ...read more

Tuesday, October 31, 2017

Apple and Samsung smartphones widen lead over LG and Motorola

Apple owns 47% brand share among existing smartphone units

Parks Associates announced new research today in smartphone ownership showing that Apple and Samsung have widened their brand share lead over LG and Motorola among the installed base of smartphones in the U.S. The international firm shows that LG has fallen to just 9% of consumer-reported brand share, behind Apple (47%) and Samsung (29%).

“Samsung’s market share has held at approximately 30% of the installed smar ...read more

Monday, October 30, 2017

CONNECTIONS™ Europe: IoT and the Connected Consumer to focus on smart home partnerships, sales channels, IoT technologies, consumer engagement strategies, and go-to-market strategies

Parks Associates will host the 12th-annual CONNECTIONS™ Europe this week at the Amsterdam Marriott Hotel, addressing strategies to promote strong growth and new revenue opportunities for the smart home and connected systems markets in Europe. The two-day executive conference, 1-2 November, features insights from leading companies, including Amazon, Google, Centrica, Philips, Homematic IP, and DT. Sessions focus on strategies to overcome inhibitors, such as low consumer familiari ...read more

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