Press Releases

Wednesday, August 23, 2017

Roku increases market share among streaming media players, extending its lead on Amazon, Google, and Apple

Roku leads streaming media player brand share among U.S. broadband households with 37% of installed base

New consumer research from Parks Associates reveals Roku is increasing its lead in the streaming media player landscape. As of Q1 2017, 37% of streaming media players owned by U.S. broadband households are Roku devices, up from one-third in Q1 2016. The firm’s latest industry report Reinventing CE: Transforming Devices to Service Platforms shows this increase in share of more

Tuesday, August 22, 2017

Twenty-seven percent of U.S. consumers with a chronic condition want a monitoring device that tracks their health condition

Fourth-annual Connected Health Summit to address impact of smart home solutions on digital health

Parks Associates today announced new digital health research showing more than one-fourth of consumers in U.S. broadband households with a chronic condition want a device that tracks their health condition. The research firm warns that, despite this strong early interest, current adopters are reporting difficulties using these connected devices. Among U.S. broadband households t more

Thursday, August 17, 2017

John Cosgriff, Chief Strategy Officer, UnitedHealthcare, joins Aetna Digital, Geisinger Health System, and Sharecare as a Keynote at Connected Health Summit: Engaging Consumers

Parks Associates research finds 18% of consumers participate in at least one wellness program

Parks Associates today announced that John W. Cosgriff, Chief Strategy Officer, UnitedHealthcare,will keynote the upcomingConnected Health Summit: Engaging Consumers, August 29-31 in San Diego, California. Previously confirmed keynote speakers include Saquib Rahim, MD, MBA, Chief Medical Officer, Aetna Digital; Dale Rayman, Senior VP, Actuarial Consulting & Business Development, Sha more

Wednesday, August 16, 2017

442 million connected devices will be sold in the U.S. by 2020

Industry webcast featuring Parks Associates and LogMeIn examines value of IoT connected products

New Parks Associates research reveals more than 442 million connected devices will be sold in the U.S. by 2020. Parks Associates and LogMeIn will co-host the complimentary webcast “Transforming Customer Engagement with IoT Connected Products” at 1 p.m. CT (11 a.m. PT) on Thursday, August 17, to examine the IoT value propositions and best practices product companies should utilize more

Tuesday, August 15, 2017

Parks Associates releases new whitepaper examining top trends in global video marketplace

Research assesses future technology and strategy options for the IP-based video industry

Parks Associates today released a new whitepaper, Top 5 Video Trends in an IP-based World, which examines the factors that will significantly shape the future technology and strategy options considered by video industry players. The whitepaper, sponsored by Ooyala, shows how content producers are evaluating and planning for their changing future, including the potential benefits that IP- more

Monday, August 14, 2017

CONNECTIONS™ Summit at CES® examines new smart home and IoT innovations and use cases

Parks Associates Announces Topics and Call for Papers for 12th-annual executive event

Parks Associates today announced the topics and call for papers for the 12th-annual CONNECTIONS™ Summit: IoT and the Smart Home, taking place January 9, 2018, at CES 2018 in Las Vegas. The one-day executive summit focuses on the best business models and value propositions in the Internet of Things (IoT), the smart home, and connected and mobile CE and services.

“Broadband households hav more

Thursday, August 10, 2017

60% of U.S. broadband households are interested in remote care online or by telephone

Smart Home Opportunities for Health a Key Focus at Connected Health Summit

Parks Associates today announced connected health research for on-demand care showing 60% of U.S. broadband households are interested in remote care that would take place online or by telephone. The research firm will examine how smart home technology can positively impact quality of life for aging consumers and facilitate independent living during the workshop “Success in the Connected Health Market: more

Tuesday, August 08, 2017

Over 20% of U.S. broadband households have a technical support subscription

New research examines Amazon’s impact on tech support services and subscriptions

New research by Parks Associates reveals more than one-fifth of U.S. broadband households have a technical support subscription. According to 360 View: Supporting the Connected Consumers, Best Buy is currently the leading provider of technical support subscriptions for many connected devices, including desktops, laptops, and tablets. However, the firm notes that Amazon’s recent decision to offer more

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