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White Paper

Smart Home Devices, Automation, Controls

12/23/2024

Consumer IoT Product Development: Managing Costs, Optimizing Revenues

This white paper evaluates the primary product and ongoing costs associated with smart home products and services. It highlights pain points in the product development process and shares strategies fo...

Quantified Consumer

Wi-Fi and Home Networking

12/19/2024

New Competition in Broadband: 5G Home Internet & Fiber

The market dynamics for residential broadband in the US market are changing. As competition ramps up across the country, internet service providers face new questions around how to best attract and re...

Consumer Insights Dashboard

Consumer Electronics Devices

12/17/2024

Tech Ecosystem Dashboard: Q3 2024

The Tech Ecosystem Dashboard visualizes the most important metrics informing the strategic decision making of companies connected to the leading consumer electronics devices in the home. Consumer I...

Market Forecasts

Smart Home Devices, Automation, Controls

12/10/2024

Smart MDUs: Property-Provided Internet and Smart Devices 2024

The US multifamily market is an increasingly important sector for technology services and products. Parks Associates considers the size of the US smart multifamily market as the foundation of the over...

Trackers

Smart Home Devices, Automation, Controls

12/10/2024

Smart Home and Security Tracker 2024 - November Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Wi-Fi and Home Networking

12/03/2024

Broadband Market Tracker Q3 2024

Includes both "Profiles and Estimates, Q3 2024" for US and Canadian home internet services and "Q3 2024 News and Analysis." The Broadband Market Tracker provides estimates for residential home inte...

Trackers

Video Services: OTT, Pay TV

12/02/2024

Streaming Video Tracker - North American Update: November 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Consumer Insights Dashboard

Wi-Fi and Home Networking

11/22/2024

Home Services Dashboard Q3 2024

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

Consumer Insights Dashboard

Video Services: OTT, Pay TV

11/20/2024

Video Services Dashboard 3Q 2024

The Video Services Dashboard provides a visual representation of the most critical indicators used by organizations that provide video services to the home to make strategic decisions. Request more...

Trackers

Smart Home Devices, Automation, Controls

11/15/2024

Smart Home and Security Tracker 2024 - Q3 Competitor Landscape: Platforms and Products*

*This is a beta release of our new format, and we are actively seeking feedback on how we can improve future releases, please contact and let us know* ------------------- This product is part of the...

Quantified Consumer

Smart Home Devices, Automation, Controls

11/14/2024

Single-Family Renters: Connectivity & Smart Home

The single-family rental market is growing as constrained housing inventory and high interest rates push more consumers to rent.  Residents, landlords, and property management companies have unique sa...

Trackers

Smart Home Devices, Automation, Controls

11/08/2024

Smart Home and Security Tracker 2024 - October Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

11/01/2024

Streaming Video Tracker - North American Update: October 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Quantified Consumer

Residential Security

11/01/2024

Home Security & Monitoring: Subscriber Churn and Retention

The security market has evolved to meet consumer demand for choice in systems, devices, installation methods, purchase methods, and monitoring services.  Professional monitoring, video storage, and ot...

Blogs

digital music

Amazon

entertainment

music streaming

In The News

01/02/2025

Amazon Music Will Become the Biggest Music Streamer, Research Predicts

Yesterday, Parks Associates published a new report where they stated that more and more homes in the U.S. are actually subscribing to paid music streaming services. They found a 7% increase from last...

OTT

streaming

entertainment

AT&T

In The News

01/02/2025

Stocks Focus in Frontline Brokers- AT&T, Inc. (NYSE:T), Square, Inc. (NYSE:SQ)

“As far as a timeline, three to five years seems a little aggressive,” stated Glenn Hower, an OTT analyst at Dallas-based market research firm Parks Associates. “I don’t think it’s possible.” From...

OTT

streaming

cord cutting

entertainment

streaming devices

In The News

01/02/2025

17 Hidden Roku Tricks for Streaming Success

Whether you're a cord cutter or not, you're probably going to want a streaming device for your TV, and Roku remains the most popular against Apple TV, Google Chromecast $35.00 at PC Richard & Son, and...

digital music

entertainment

Prime Music

music streaming

Music Ally

In The News

01/02/2025

Amazon Prime Music Still The Biggest US Subscription Service

As Amazon launches its standalone Music Unlimited streaming service, research firm Parks Associates has been reminding the industry of the popularity of the company’s existing Prime Music offering, ba...

smart watch

Apple Pay

Credit Union Times

In The News

01/02/2025

Influx of Mobile Payment Options Challenges CUs

Apple Pay adoption, for example, is low, according to research from the Dallas-based Parks Associates. Only 10% of iPhone owners have used Apple Pay, and, among those who have not used it, 63% said it...

smartphones

PayPal

Apple Pay

mobile payments

Press Releases

01/02/2025

PayPal and retail-branded apps like Starbucks and Dunkin’ Donuts are the top mobile payment apps

International IoT research firm announces new industry report examining mobile payment industry Parks Associates announced new research todayshowing PayPal is the clear market leader in consumer us...

home automation

home networks

Internet of Things

interoperability

smart home

Smart Home

01/02/2025

Partnerships Enhancing IoT Solutions in the Home Services Marketplace

IoT devices are projected to diffuse exponentially from their current penetration by a wide variety of sources, with an estimated 50 billion connected devices by 2020. Among those sources is the home...

CONNECTIONS

europe

industry event

Internet of Things

smart home

Smart Home

01/02/2025

Insurance companies could be dark horse in European smart home industry: Insights from ROC-Connect

Before attending CONNECTIONS™Europe in Amsterdam, Kevin Meagher, SVP Business Development of ROC-Connect, answered several industry questions: Where do you feel the largest opportunity is for the s...

CONNECTIONS

europe

industry event

Internet of Things

smart home

Smart Home

01/02/2025

Bluetooth SIG: Consumers demand technology that is fast, easy to use, and convenient

Before attending CONNECTIONS™Europe in Amsterdam, Martin Woolley, Technical Program Manager of Bluetooth SIG, answered several industry questions: Where do you feel the largest opportunity is for t...

Press Releases

01/20/2023

CONNECTIONS™ addresses business strategies and new technologies that leverage consumer interest in TV Everywhere services

Parks Associates reports TV Everywhere services are gaining popularity, with over 40% of U.S. broadband households very positive on these services, which will be a prominent topic at the upcoming CO...

CONNECTIONS

europe

industry event

Internet of Things

smart home

Smart Home

01/02/2025

Customers are the most important players for European smart home industry: Insights from Ageas UK

Before attending CONNECTIONS™Europe in Amsterdam, Leigh Calton, Head of R&D at Ageas UK, answered several industry questions: Where do you feel the largest opportunity is for the smart home industr...

connected CE

gaming

virtual reality

Consumer Electronics Devices

01/02/2025

Sony’s launch of PlayStation VR bolsters virtual reality market

Sony launched its much-anticipated PlayStation VR Thursday morning in a move that will likely have a drastic impact on the gaming experience. Brett Sappington, Senior Director of Research at Parks Ass...

Amazon

digital content

digital media

digital music

smartphone

streaming

Entertainment

01/20/2023

Echo owners could further strengthen Amazon’s lead in the streaming music market

Today’s launch of Amazon’s standalone streaming music service, Amazon Music Unlimited, will definitely have an impact for the streaming music industry. Amazon announced a standard $9.99 per mo...

CONNECTIONS

europe

Internet of Things

interoperability

security

smart home

Smart Home

01/02/2025

Qorvo: Fragmentation is key challenge to Europe rolling out new smart home products and services

Before attending CONNECTIONS™Europe in Amsterdam, Cees Links, General Manager Low Power Wireless of Qorvo, answered several industry questions: Where do you feel the largest opportunity is for the...

smart home

CONNECTIONS

connected CE

home automation

Press Releases

01/02/2025

Smart thermostat sales in Western Europe to exceed one million units by 2020

Leading IoT firm to discuss EU smart home market at 11th-annual CONNECTIONS™ Europe: Smart Home, IoT, and the Connected Consumer Parks Associates, theleading IoT research firm, released research to...

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