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Trackers

Video Services: OTT, Pay TV

01/03/2025

Streaming Video Tracker - North American Update: December 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Smart Home Devices, Automation, Controls

12/23/2024

Consumer IoT Product Development: Managing Costs, Optimizing Revenues

This white paper evaluates the primary product and ongoing costs associated with smart home products and services. It highlights pain points in the product development process and shares strategies fo...

Quantified Consumer

Wi-Fi and Home Networking

12/19/2024

New Competition in Broadband: 5G Home Internet & Fiber

The market dynamics for residential broadband in the US market are changing. As competition ramps up across the country, internet service providers face new questions around how to best attract and re...

Consumer Insights Dashboard

Consumer Electronics Devices

12/17/2024

Tech Ecosystem Dashboard: Q3 2024

The Tech Ecosystem Dashboard visualizes the most important metrics informing the strategic decision making of companies connected to the leading consumer electronics devices in the home. Consumer I...

Market Forecasts

Smart Home Devices, Automation, Controls

12/10/2024

Smart MDUs: Property-Provided Internet and Smart Devices 2024

The US multifamily market is an increasingly important sector for technology services and products. Parks Associates considers the size of the US smart multifamily market as the foundation of the over...

Trackers

Smart Home Devices, Automation, Controls

12/10/2024

Smart Home and Security Tracker 2024 - November Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Wi-Fi and Home Networking

12/03/2024

Broadband Market Tracker Q3 2024

Includes both "Profiles and Estimates, Q3 2024" for US and Canadian home internet services and "Q3 2024 News and Analysis." The Broadband Market Tracker provides estimates for residential home inte...

Trackers

Video Services: OTT, Pay TV

12/02/2024

Streaming Video Tracker - North American Update: November 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Consumer Insights Dashboard

Wi-Fi and Home Networking

11/22/2024

Home Services Dashboard Q3 2024

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

Consumer Insights Dashboard

Video Services: OTT, Pay TV

11/20/2024

Video Services Dashboard 3Q 2024

The Video Services Dashboard provides a visual representation of the most critical indicators used by organizations that provide video services to the home to make strategic decisions. Request more...

Trackers

Smart Home Devices, Automation, Controls

11/15/2024

Smart Home and Security Tracker 2024 - Q3 Competitor Landscape: Platforms and Products*

*This is a beta release of our new format, and we are actively seeking feedback on how we can improve future releases, please contact and let us know* ------------------- This product is part of the...

Quantified Consumer

Smart Home Devices, Automation, Controls

11/14/2024

Single-Family Renters: Connectivity & Smart Home

The single-family rental market is growing as constrained housing inventory and high interest rates push more consumers to rent.  Residents, landlords, and property management companies have unique sa...

Trackers

Smart Home Devices, Automation, Controls

11/08/2024

Smart Home and Security Tracker 2024 - October Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

11/01/2024

Streaming Video Tracker - North American Update: October 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Blogs

smart home

connected CE

home automation

IoT

Press Releases

01/06/2025

19% of high-income Canadian households own at least one smart device, with thermostats the most popular

Parks Associates Director to present Canadian IoT research insights at CONNECTED + this week Leading IoT research firm Parks Associates revealed today that high-income broadband households are driv...

Press Releases

01/20/2023

Roxio CinemaNow Continues to Expand Premium Entertainment Library

New Agreement with Warner Bros. Digital Distribution for the Electronic Sell Through of High Definition Next-Day TV Episodes Sonic Solutions announced a new content agreement with Warner Bros. Dig...

CONNECTIONS

online video

streaming

entertainment

Press Releases

01/06/2025

Nearly 35% of U.S. broadband households watch user-generated video online more than 10 days per month

IoT market research firm announces new analysis on the impact of consumer demand for personalized services on OTT services, streaming media, and video production Parks Associates today announced ne...

apps

fitness apps

wearable

Health

01/06/2025

Is Fitbit not effective in helping consumers achieve better outcome?

The most recent issue of the Lancet Diabetes & Endocrinology published results of a randomized clinical trial evaluating the impact of fitness tracker usage on consumers’ activity levels and health be...

Google

smartphones

virtual reality

Smart Home

01/06/2025

Everything Google is everything you need

Everything Google announced today (10/4) at the Pixel hardware event is the first tech giants’ movement of October. Google CEO Sundar Pichai implied that the company desires to build an ecosystem arou...

OTT

streaming

Yahoo! Finance & News

Netflix

subscription

In The News

01/06/2025

Netflix's Competitors Are Quickly Closing The Gap in A Crucial Area

Netflix customers are loyal. In research published this April, analysts from Parks Associates found that Netflix subscribers were much less likely to cancel than those of Hulu or Amazon Prime Video. O...

smart home

security

IoT

SP&T News

In The News

01/06/2025

Time And Targets

Tricia Parks, CEO and founder of Dallas, Tex.-based Parks Associates, says there are several reasons predictions go wrong. One cause is “environmental disruptions,” events no one can foresee, such as...

smart home

connected CE

entertainment

In The News

01/06/2025

U.S. Connected Entertainment Device Adoption Grew 11% In 2015

“Consumers continue to accumulate streaming options for homes, including smart TVs, which are on track to surpass connected gaming consoles as the primary streaming tool in the home,” said Barbara Kra...

smart home

home automation

IoT

CEDIA

In The News

01/06/2025

CEDIA Survey: Home Technology Professionals Expect Growth in 2016

Each year CEDIA conducts its Size and Scope of the Residential Electronic Systems Industry Survey to analyse the size of the industry and identify market trends. In 2016, the average system integrator...

smart home

big data

privacy

IoT

cybersecurity

In The News

01/06/2025

Major Operators Live With Verspective Data Analytics Platform, And Evaluation Programme Unveiled At IBC

For video service providers, adopting a data analytics solution is fast becoming a must-have but it exposes them to new security and privacy risks. The report outlines the challenges and solutions, wi...

Press Releases

01/20/2023

Latens sponsors CONNECTIONS Europe

Parks Associates welcome Latens as the newest Advisory Sponsor for the upcoming CONNECTIONS Europe Summit in Amsterdam on April 27th. Latens is leading the way in IPTV and fully DVB® compliant sof...

smart home

home automation

IoT

Telecompetitor

internet

In The News

01/06/2025

Parks: Internet-Connected Entertainment Devices Now in Close to 75% of U.S. Homes

Internet-connected entertainment devices rose 11% since 2015, according to new market data from Parks Associates. The number of U.S. broadband households that make use of at least one Internet-connect...

smart home

OTT

smart TV

online video

streaming

entertainment

In The News

01/06/2025

Parks: 73% Of US Internet Homes Connect Their TVs

Some 73% of US broadband homes now connect one or more TV entertainment devices to the web, according to Parks Associates. The research firm said this marked an 11% increase, compared to the beginn...

OTT

Netflix

Amazon Prime Video

Hulu

In The News

01/06/2025

Netflix, Inc. (NFLX) Customer Satisfaction Lead Narrows On Amazon.com, Inc. (AMZN), Hulu

Netflix subscribers had been loyal till last year, as a recent study by Parks Associates revealed that its users were far less likely to discontinue the service, compared to those of Amazon’s Prime In...

OTT

streaming

Telecompetitor

entertainment

In The News

01/06/2025

J.D. Power: OTT Video Satisfaction Is Higher Than For Traditional Pay-TV

The results really shouldn’t be very surprising; numerous market research studies have been indicating as much for quite some time now. Just over a year ago, Parks Associates forecast that OTT vide...

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