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Products

Trackers

Video Services: OTT, Pay TV

01/03/2025

Streaming Video Tracker - North American Update: December 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Smart Home Devices, Automation, Controls

12/23/2024

Consumer IoT Product Development: Managing Costs, Optimizing Revenues

This white paper evaluates the primary product and ongoing costs associated with smart home products and services. It highlights pain points in the product development process and shares strategies fo...

Quantified Consumer

Wi-Fi and Home Networking

12/19/2024

New Competition in Broadband: 5G Home Internet & Fiber

The market dynamics for residential broadband in the US market are changing. As competition ramps up across the country, internet service providers face new questions around how to best attract and re...

Consumer Insights Dashboard

Consumer Electronics Devices

12/17/2024

Tech Ecosystem Dashboard: Q3 2024

The Tech Ecosystem Dashboard visualizes the most important metrics informing the strategic decision making of companies connected to the leading consumer electronics devices in the home. Consumer I...

Market Forecasts

Smart Home Devices, Automation, Controls

12/10/2024

Smart MDUs: Property-Provided Internet and Smart Devices 2024

The US multifamily market is an increasingly important sector for technology services and products. Parks Associates considers the size of the US smart multifamily market as the foundation of the over...

Trackers

Smart Home Devices, Automation, Controls

12/10/2024

Smart Home and Security Tracker 2024 - November Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Wi-Fi and Home Networking

12/03/2024

Broadband Market Tracker Q3 2024

Includes both "Profiles and Estimates, Q3 2024" for US and Canadian home internet services and "Q3 2024 News and Analysis." The Broadband Market Tracker provides estimates for residential home inte...

Trackers

Video Services: OTT, Pay TV

12/02/2024

Streaming Video Tracker - North American Update: November 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Consumer Insights Dashboard

Wi-Fi and Home Networking

11/22/2024

Home Services Dashboard Q3 2024

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

Consumer Insights Dashboard

Video Services: OTT, Pay TV

11/20/2024

Video Services Dashboard 3Q 2024

The Video Services Dashboard provides a visual representation of the most critical indicators used by organizations that provide video services to the home to make strategic decisions. Request more...

Trackers

Smart Home Devices, Automation, Controls

11/15/2024

Smart Home and Security Tracker 2024 - Q3 Competitor Landscape: Platforms and Products*

*This is a beta release of our new format, and we are actively seeking feedback on how we can improve future releases, please contact and let us know* ------------------- This product is part of the...

Quantified Consumer

Smart Home Devices, Automation, Controls

11/14/2024

Single-Family Renters: Connectivity & Smart Home

The single-family rental market is growing as constrained housing inventory and high interest rates push more consumers to rent.  Residents, landlords, and property management companies have unique sa...

Trackers

Smart Home Devices, Automation, Controls

11/08/2024

Smart Home and Security Tracker 2024 - October Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

11/01/2024

Streaming Video Tracker - North American Update: October 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Blogs

smart home

security

privacy

cybersecurity

In The News

01/08/2025

What Yahoo Users Can Do After the Hack

Internet users with email or online-service accounts they no longer use should log into them and close them out. “They just create more points of vulnerability,” said Brad Russell, a research analyst...

Press Releases

01/20/2023

Meet ivi TV - Live TV over the Internet and ... legal?

Okay, I'm really not sure how they're going to get away with this, but meet ivi TV, providing Internet access to broadcast stations in Seattle and New York for a $4.99 per month fee. Fierce IPTV ha...

The Boston Globe

01/20/2023

Bigger can be better

Some of us prefer to communicate via e-mail. But researchers at Parks Associates say that 20 percent of Americans have never used e-mail, and half of these nonusers are 65 or older. These are people...

pay TV

OTT

streaming

live-TV

entertainment

In The News

01/08/2025

How Having Local Storage Can Help You Better Stream Your Favorite Program

The ability to pause live TV and record programs is enabled by a Digital Video Recorder (DVR). Many DVRs are integrated into Set-Top-Boxes (STBs) and offered to TV subscribers as a bundled package by...

IFSEC Global

In The News

01/08/2025

Security Trumps Ease-Of-Use For Smart-Home Consumers As Market Reaches Critical Mass

Conducted through OnePoll, the survey canvassed 1,200 respondents in the US, UK, France, Germany, Italy and Japan on the IoT devices they had in their home and security measures people take (or fail t...

OTT

streaming

entertainment

In The News

01/08/2025

Roku's New $30 Express Box Is The Cheapest Roku Yet

The lower end of the streaming video market is one of the fastest growing segments for the company, Roku says, both in its line of relatively inexpensive Roku TVs and its separate streaming media devi...

OTT

streaming

entertainment

In The News

01/08/2025

Roku's New Streaming Media Players Support 4K And HDR Video

However at least two research firms have reported that Roku is leading the race in the OTT market: Parks Associates said earlier this year that Roku accounted for 30 percent of streaming media players...

OTT

connected CE

streaming

entertainment

Press Releases

01/08/2025

Adoption of Internet-connected entertainment devices increases 11% during one-year period

Consumer research shows 73% of U.S. broadband households have at least one entertainment device connected to the Internet A new industry report from Parks Associates finds that 73% of U.S. broadba...

big data

cloud services

privacy

security

Support Services

01/08/2025

Parks Associates’ Take on the Yahoo Security Breach

This week in the Wall Street Journal, Brad Russell, Research Analyst at Parks Associates, provided some tips on what Yahoo users can do to protect themselves after yesterday’s news of a security breac...

wearable

smart watch

connected health devices

fitness tracker

Press Releases

01/08/2025

24% of consumers with a sleep disorder want to know more about connected health technology solutions

Senior Research Director to Present Keynote Address at Sleep Technology Summit, September 26 Parks Associates today announced Harry Wang, Senior Director of Research at Parks Associates, will prese...

smart home

connected CE

digital health

connected health devices

Press Releases

01/08/2025

18% of U.S. broadband households own a wearable fitness device

Digital health research finds smart watches preferred over fitness trackers for sports activities New digital health research from Parks Associates finds that 18% of U.S. broadband households own a...

gaming

connected CE

Telecompetitor

VR headset

entertainment

In The News

01/08/2025

Virtual Reality Forecast: 8% of Millennials Plan to Buy Headsets This Year

Young adult Millennials have been the primary early adopters of new connected consumer electronics (CE) products and service, and that’s the case when it comes to virtual and augmented reality (AR/VR)...

smart home

home automation

Slate

In The News

01/08/2025

2016 Size and Scope Survey Estimates $2.3M Growth

Each year CEDIA conducts its Size and Scope of the Residential Electronic Systems Industry Survey to analyze the size of the industry and identify market trends. In 2016, the average system integrator...

Press Releases

01/20/2023

Samsung keynote at CONNECTIONS™ explores future of LCD technology and 3D TV

Parks Associates announced Scott Birnbaum, Vice President, Samsung LCD Group, will deliver the morning keynote, “TV Technology in the New Age of Consumer Buying,” at CONNECTIONS™ on June 9, 2010....

connected cars

The Fast Mode

mobile internet

In The News

01/08/2025

US Car Owners Prefer Bundling Connected Car and Mobile Data Bills, Says Parks Associates

A new research from Parks Associates shows that 62% of U.S. car owners would prefer to bundle vehicle data charges with their mobile data bill, while only 12% prefer a direct billing relationship with...

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