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Video Services: OTT, Pay TV

04/28/2018

Market Snapshot - OTT and Pay TV: Partnerships and Competition

This Market Snapshot updates the consumer research and analyzes trends reshaping the U.S. entertainment marketplace. Topics New audience groups in the U.S. market and the impact they have on...

White Paper

01/20/2023

Residential Security and Encryption: Setting the Standard, Protecting Consumers

The security industry needs to evolve to meet the challenges of cybersecurity threats. This whitepaper outlines specific threats to sensors, security panels, and network connections that security d...

White Paper

01/20/2023

Integrated Life: AV Convergence in Life, Work, and Play

This whitepaper examines how the demand for AV experiences anytime, anywhere offers expansion opportunities for AV solution providers in commercial, residential, hospitality, entertainment, mobile,...

White Paper

01/20/2023

Market Snapshot: Insurance, Consumers, and Smart Home Solutions

The insurance market is highly fragmented - not one company controls more than one-fifth of the market. This market snapshot examines how even small players can make a big impact in this market wit...

White Paper

01/20/2023

Staking a Claim in the Connected Home: Service Provider Solutions

The evolution of the connected home continues to create opportunities for communication service providers. This whitepaper presents strategies for operators to expand their footprint in the connect...

White Paper

01/20/2023

Market Snapshot - Smart TVs & the User Experience

The home entertainment device market is consolidating around the smart TV. This market snapshot examines how the user interface can be used as a point of differentiation to win consumers. Key T...

White Paper

01/20/2023

Enabling Voice in the Smart Home

In the smart home, voice will serve as a prime differentiator in the user experience. This whitepaper presents market strategies for long-term success in the voice technology market. Key Topics...

White Paper

01/20/2023

Market Snapshot - Digital Health & the U.S. Aging Population

This Market Snapshot examines the current smart home opportunity in independent living and strategies to leverage IoT technologies to help consumers with healthcare and wellness. Topics...

White Paper

01/20/2023

Cybersecurity: Turning Necessity into Business Opportunity

This whitepaper provides an overview of current content security systems and identifies the pain points in the transition from content security to big data security. Topics • Current securi...

White Paper

01/20/2023

Opportunities and Business Models for Public Wi-Fi Services

This whitepaper examines consumer mobile and Wi-Fi data usage trends and the business models and monetization strategies of public Wi-Fi providers. It also presents a case study of how a large stad...

White Paper

01/20/2023

Top 5 Video Trends in an IP-based World

Many macro trends are shaping the future of the global video marketplace. Top 5 Video Trends in an IP-based World examines the factors that video industry players should consider as they assess the...

White Paper

01/20/2023

Market Snapshot: Consumers and the Smart Home Purchase Experience

This Market Snapshot provides consumer perspectives on the smart home purchase process, specific to the Best Buy and Vivint announcement. Topics Consumer interest in smart home products...

White Paper

01/20/2023

Impact of Voice on Connected Consumer Markets

At the end of 2016, 45% of U.S. broadband households used a voice-enabled personal assistant through an application or dedicated device. The arrival and growth of voice control have catalyzed a maj...

White Paper

01/20/2023

Market Snapshot: Disruptive Forces in the Home Security Market

This Market Snapshot examines the disruptive forces impacting the home security market. It analyzes trends shaping home security and monitoring services in the U.S. and offers strategies for securi...

White Paper

01/20/2023

2017 CES® Coverage

This whitepaper analyzes major themes and announcements at CES® 2017 for the Entertainment, Smart Home/Security, Mobile, Health, and Connected Car markets. Topics Ente...

Blogs

pay TV

OTT

streaming

Fortune

In The News

12/25/2024

Here's Why A Trump TV Network Will Almost Certainly Fail

“Donald Trump has an audience, he has a message. It’s a matter of: can that sustain an entire network? I think it’s possible that it could,” Glenn Hower, senior analyst for media/entertainment at mark...

smartphones

PayPal

Apple Pay

mobile payments

In The News

12/25/2024

PayPal’s Popular But Apple Is The Class Favorite

PayPal is the number one mobile payment app in the U.S., according to research by Parks Associates and by quite a margin. NFC World reported that 12 percent of those polled prefer PayPal while retail-...

OTT

streaming

In The News

12/25/2024

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

pay TV

OTT

streaming

ET Brand Equity

In The News

12/25/2024

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

OTT

streaming

Broadband TV News

subscription

entertainment

In The News

12/25/2024

Monetising OTT: The Key Factors

Speaking in a presentation at Broadband World Forum entitled Making money in the new world of video, Brett Sappington, he said that there had been a rush to OTT in the last few years. In the US, for i...

Payment Week

mobile banking

PayPal

In The News

12/25/2024

PayPal Leads The Way In US Mobile Payments, But Retailers Not Happy

Mobile payments are still an up-and-coming new capability for consumers; while mobile banking has clearly led the way, there’s still a lot of interest in mobile payments at least in some fields. Wh...

digital media

social media

livestream

In The News

12/25/2024

Donald Trump Livestreams Third Debate On Facebook: A Glimpse Into Trump TV?

"Donald Trump has an audience, he has a message. It’s a matter of: can that sustain an entire network? I think it’s possible that it could," Glenn Hower, senior analyst for media/entertainment at mark...

smart home

home automation

voice control

IoT

In The News

12/25/2024

Who Uses Voice Recognition Technologies And Are They Satisfied?

IoT research firm Parks Associates released findings in which it says 46 percent of U.S. Millennials with smartphones use voice recognition software, including Apple’s Siri, Google Now or Microsoft’s...

OTT

streaming

digital content

entertainment

In The News

12/25/2024

Internet TV Providers Are Starting To Get More Cable-Like

“More than anything, this is yet another sign of the trend of live TV in OTT,” said Ren Bond, a research analyst who studies the online video industry at Parks Associates. “Google getting content from...

pay TV

OTT

streaming

CNET News

entertainment

In The News

12/25/2024

AT&T To Buy Time Warner In Media-Shaking $85.4B Deal

That streaming service is one way AT&T wants to ensure that younger consumers will still flow its way. A study by research firm Parks Associates found that nearly a quarter of millennial households ju...

Press Releases

01/20/2023

Number of smartphone users to quadruple, exceeding 1 billion worldwide by 2014

The demand for smartphones is creating a demographic shift among users, who will exceed 1 billion worldwide by 2014, stimulating demand for more entry-level models that offer mainstream solutions su...

smart home

home automation

voice control

MediaPost

In The News

12/25/2024

40% Already Use Voice Recognition Software, 70% Satisfied With It

Almost half (40%) of smartphone owners already use voice recognition capabilities from Apple’s Siri, Google Now or Microsoft Cortana, according to a 10,000-person survey of broadband households conduc...

smart home

voice control

IoT

Broadband TV News

In The News

12/25/2024

Voice Recognition Software Drive New IoT Use Cases

“Over 70% of voice-recognition users are satisfied with the experience of using this solution on their smartphones, which is driving experimentation with this functionality on other platforms, includi...

smart home

security

connected CE

privacy

IoT

In The News

12/25/2024

How Concerned Are Potential IoT Customers With Privacy And Data Security?

Around 40 percent of U.S. broadband households reported in a Parks Associates survey near the end of 2015 they had a recent privacy or security problem with a connected device, primarily a virus, spyw...

OTT

online video

pay TV

Milwaukee Journal Sentinel

In The News

12/25/2024

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Beyond that, AT&T also gets revenue by licensing those movies and TV series to other pay-TV providers and subscription Net TV services such as Netflix. "Video and entertainment will remain the key dri...

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