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Products

Webinar

Smart Home Devices, Automation, Controls

08/17/2017

Transforming Customer Engagement with IoT Connected Products

This webinar highlights the IoT value propositions and best practices product companies should utilize to deliver more engaged consumers and open new service opportunities.

Webinar

Wi-Fi and Home Networking

06/20/2017

Wi-Fi for IoT: How Home Networking is Changing the Smart Home

In this webinar, Parks Associates and Cirrent address current consumer trends with Wi-Fi use, short-term and long-term changes occurring in home Wi-Fi, and how IoT players can leverage Wi-Fi to their...

Webinar

Smart Home Devices, Automation, Controls

06/21/2017

Advancing Ease of Use through Sensors and Appliance Automation

This webinar examines consumer feature preferences by appliance type to help prioritize sensor and application development.

Webinar

Support Services

06/08/2017

Support Strategies for an IoT World

This webinar shares support strategies to leverage consumer data and analytics to create optimal and personalized user experiences (UX).

Webinar

Entertainment Content: Video, Audio, Gaming

05/16/2017

Cloud DVR: Nine Months to Reality

In this webinar, Parks Associates and Ericsson discuss current market trends and how service providers can, quickly, easily, and cost-effectively deploy large-scale cloud DVR services without complexi...

Webinar

Energy Management

05/02/2017

Creating Smarter Energy and IoT Experiences for Consumers

This webinar examines how integrated energy management, by monitoring both smart and traditional devices, can drive revenue and enhance consumer value with data, analytics, and automation.

Webinar

Smart Home Devices, Automation, Controls

04/19/2017

IoT: Smart Devices and Data-Driven Services

This webinar explores strategies for smart device makers to leverage cloud platforms and analytics services to develop data-driven strategies and deliver more value to their consumers.

Webinar

Support Services

02/09/2017

Support, Privacy, and IoT: Thoughts from CES 2017

This webinar reviews the relevant IoT trends and technologies revealed at CES® 2017, the support strategies emerging around these innovations, and tools to protect consumer privacy while leveraging da...

Webinar

Smart Home Devices, Automation, Controls

12/13/2016

Winning the European Smart Home Customer – Successful Service Provider Lessons

In the webinar, Parks Associates and Sigma Designs discuss lessons learned from successful telcos who leverage their advantages and build a revenue-generating offering with smart home solutions alongs...

Webinar

Smart Home Devices, Automation, Controls

12/06/2016

Connecting the Potential with the Premise of the IoT

This webinar examines strategies to unlock the full potential of the residential IoT by extending smart capabilities to all devices - be they connected or not connected - in the smart home.

Webinar

Smart Home Devices, Automation, Controls

10/25/2016

Best Practices for IoT Security and Privacy

This webinar examines best practices in IoT data security and privacy and how companies are addressing these challenges to create and secure value for their customers.

Webinar

Smart Home Devices, Automation, Controls

09/27/2016

Insurance: Impact of IoT in the U.S. and Europe

This webinar features insights on the impact of Internet of Things on the insurance industries, new business cases and applications under development, and strategies for insurance companies to leverag...

Webinar

Wellness and Fitness

07/28/2016

Disruption and Innovation in the Top-three Digital Health Markets

This webinar draws topline research findings from Parks Associates’ Connected Health Tracker Service on health innovations and disruptions and analyzes the three leading digital health solution areas.

Webinar

Support Services

06/14/2016

The Future of Tech Support: IoT & The Consumer Experience

In this webinar, Parks Associates and Support.com discuss ways in which customer expectations are changing and why support strategies must also evolve.

Webinar

Smart Home Devices, Automation, Controls

04/26/2016

IoT Data: Adding Value to the Connected Product Lifecycle

This webinar uncovers the real value of data for connected IoT solutions and how that data can be used throughout a product’s lifecycle.

Blogs

pay TV

OTT

streaming

Fortune

In The News

01/04/2025

Here's Why A Trump TV Network Will Almost Certainly Fail

“Donald Trump has an audience, he has a message. It’s a matter of: can that sustain an entire network? I think it’s possible that it could,” Glenn Hower, senior analyst for media/entertainment at mark...

smartphones

PayPal

Apple Pay

mobile payments

In The News

01/04/2025

PayPal’s Popular But Apple Is The Class Favorite

PayPal is the number one mobile payment app in the U.S., according to research by Parks Associates and by quite a margin. NFC World reported that 12 percent of those polled prefer PayPal while retail-...

OTT

streaming

In The News

01/04/2025

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

pay TV

OTT

streaming

ET Brand Equity

In The News

01/04/2025

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

OTT

streaming

Broadband TV News

subscription

entertainment

In The News

01/04/2025

Monetising OTT: The Key Factors

Speaking in a presentation at Broadband World Forum entitled Making money in the new world of video, Brett Sappington, he said that there had been a rush to OTT in the last few years. In the US, for i...

Payment Week

mobile banking

PayPal

In The News

01/04/2025

PayPal Leads The Way In US Mobile Payments, But Retailers Not Happy

Mobile payments are still an up-and-coming new capability for consumers; while mobile banking has clearly led the way, there’s still a lot of interest in mobile payments at least in some fields. Wh...

digital media

social media

livestream

In The News

01/04/2025

Donald Trump Livestreams Third Debate On Facebook: A Glimpse Into Trump TV?

"Donald Trump has an audience, he has a message. It’s a matter of: can that sustain an entire network? I think it’s possible that it could," Glenn Hower, senior analyst for media/entertainment at mark...

smart home

home automation

voice control

IoT

In The News

01/04/2025

Who Uses Voice Recognition Technologies And Are They Satisfied?

IoT research firm Parks Associates released findings in which it says 46 percent of U.S. Millennials with smartphones use voice recognition software, including Apple’s Siri, Google Now or Microsoft’s...

OTT

streaming

digital content

entertainment

In The News

01/04/2025

Internet TV Providers Are Starting To Get More Cable-Like

“More than anything, this is yet another sign of the trend of live TV in OTT,” said Ren Bond, a research analyst who studies the online video industry at Parks Associates. “Google getting content from...

pay TV

OTT

streaming

CNET News

entertainment

In The News

01/04/2025

AT&T To Buy Time Warner In Media-Shaking $85.4B Deal

That streaming service is one way AT&T wants to ensure that younger consumers will still flow its way. A study by research firm Parks Associates found that nearly a quarter of millennial households ju...

Press Releases

01/20/2023

Number of smartphone users to quadruple, exceeding 1 billion worldwide by 2014

The demand for smartphones is creating a demographic shift among users, who will exceed 1 billion worldwide by 2014, stimulating demand for more entry-level models that offer mainstream solutions su...

smart home

home automation

voice control

MediaPost

In The News

01/04/2025

40% Already Use Voice Recognition Software, 70% Satisfied With It

Almost half (40%) of smartphone owners already use voice recognition capabilities from Apple’s Siri, Google Now or Microsoft Cortana, according to a 10,000-person survey of broadband households conduc...

smart home

voice control

IoT

Broadband TV News

In The News

01/04/2025

Voice Recognition Software Drive New IoT Use Cases

“Over 70% of voice-recognition users are satisfied with the experience of using this solution on their smartphones, which is driving experimentation with this functionality on other platforms, includi...

smart home

security

connected CE

privacy

IoT

In The News

01/04/2025

How Concerned Are Potential IoT Customers With Privacy And Data Security?

Around 40 percent of U.S. broadband households reported in a Parks Associates survey near the end of 2015 they had a recent privacy or security problem with a connected device, primarily a virus, spyw...

OTT

online video

pay TV

Milwaukee Journal Sentinel

In The News

01/04/2025

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Beyond that, AT&T also gets revenue by licensing those movies and TV series to other pay-TV providers and subscription Net TV services such as Netflix. "Video and entertainment will remain the key dri...

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