Analyst Blog

The smart home industry is keen on driving market growth. Positive onboarding experiences are critical to that goal while poor experiences drive product returns, negative social network commentary, and an unwillingness to purchase other devices of the same brand. The increasing technical complexity in the home demands new support strategies and tools that can efficiently, and often remotely, identify the root causes of technical issues and address them efficiently....
 


Parks Associates'  CONNECTIONS Community   will hold this year's CONNECTIONS™: The Premier Connected Home Conference online.   This virtual experience focuses  connected home and IoT industries. Peter Butler, General Manager, Everise w ill speak at on the...
 
by Parks Associates | Sep. 23, 2020
Tags: CONNECTIONS, COVID-19, smart home

Cybersecurity threats facing consumers take many serious forms, but identity theft can cause the most damage to one’s life, reputation, and finances.  Join us for a complimentary and interactive webinar,  Boosting Service Value with Identify Theft Prevention Solutions...
 
by Parks Associates | Sep. 23, 2020
Tags: home networks, security, Webcast

The COVID-19 pandemic has turned the healthcare ecosystem on its head. The outbreak led to sharp decreases for in-person visits and the delay of elective care procedures, due both to official public safety measures and consumer’s avoidance of exposure. Care providers and health systems have...
 
by Jennifer Kent | Sep. 18, 2020
Tags: none

  COVID-19 has disrupted the entire healthcare ecosystem and flipped the narrative on delivering healthcare in the home. Telehealth services are no longer viewed as peripheral services but central to consumers’ ability to access healthcare. Similarly, players across the health...
 

Today, smart homes equipped with IoT technology, are quickly increasing in popularity due to the convenience, comfort and security it brings. Parks Associates, an internationally recognized market research company specializing in smart home technology found that 30% of US broadband...
 
by Patrice Samuels | Sep. 14, 2020
Tags: energy, home automation, smart home

This year, Parks Associates will host the 24th-annual CONNECTIONS™: The Premier Connected Home Conference online, as part of the virtual  CONNECTIONS Community  on November 10-12, 2020. The executive research conference includes presentations from Parks Associates' leading...
 
by Parks Associates | Sep. 8, 2020
Tags: CONNECTIONS, coronavirus, COVID-19

Parks Associates research finds that COVID-19 accelerated an increase in the usage and value of home networks. With increasing strain on home networks, consumers show interest in emerging 5G fixed wireless broadband internet products and services (i.e., an alternative to a wired home internet...
 
by Parks Associates | Sep. 4, 2020
Tags: broadband, COVID-19, home networks


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October 7, 2020 | 11 AM CT

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