Analyst Blog

Karsten Russell-Wood , Director of Marketing, Philips provides insights into key areas of the connected health market in the below Q&A summary with Parks Associates research team.  Karsten will be participating in Parks Associates fourth-annual Connected Health Summit: Engaging Consumers , Aug 29-31 at the Omni Hotel in San Diego. Karsten will participate on the opening session, Convergence of Medical Technology and Connected Health , at Connected Health Summit on August...


Parks Associates asked Scott Plewes , VP of User Experience, at Macadamian about his thoughts on the emerging digital health industry. Macadamian, a sponsor of the fourth-annual Connected Health Summit , is a full-service user-centered software design and development consulting firm...

Daniel Herscovici, Senior Vice President and General Manager of Xfinity Home , Comcast's total home security and home automation solution, recently provided key insights into the smart home and home security markets:  Comcast Xfinity has grown from 500K subscribers in 2015 to...

One of the greatest turnaround stories in the digital health space in 2017 is WeightWatchers. The iconic brand, traditionally associated with in-person weight loss meetings and beautiful TV commercials boasting celebrity testimonies, suffered badly between 2013-2015 when fitness technology...

OTT video is reshaping the U.S. entertainment marketplace—Parks Associates research shows nearly two-thirds of U.S. broadband households have an OTT service, and one-third have more than one subscription. This growing trend is increasing demand on home and mobile networks as consumers spend...
 

Ever since the release of  Jaws  in June of 1975, summer has been the realm of the multiplex blockbuster. Tentpole action film franchises like  Star Wars, Batman, Spider-man, Jurassic Park,  and  Indiana Jones  often find themselves in theaters during the summer...

Crunchyroll is partnering with Twitch.tv to offer a 6-day Crunchyroll marathon on the gaming-focused live streaming platform. The marathon started today on July 27, and it will run back-to-back episodes of entire series 24 hours a day for nearly 20 different anime hits. The episodes...

Imagine a hot summer night in Phoenix, one of the hottest major cities in the United States. I’m visiting my grandmother’s home while on a break from college and sleeping on the pullout couch in her guest room. It’s 2 a.m., and I have awoken feeling quite warm and am unable to return to...


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