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Latest In The News

Survey: US spend on standalone mobile, internet, pay-TV rises

Parks Associates’ latest Home Services Dashboard reveals that US consumers who do not bundle their h...

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Matter 1.4 Expands to Enable the Energy Intelligent Autonomous Home

Home energy management is emerging as one of the top reasons driving consumers to adopt smart home d...

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Diamond Sports ruling signals new era for local NBA, MLB, NHL streaming rights

A recent survey of 8,000 internet households from Parks Associates found that 42% of internet househ...

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A ‘fair, scaled market’: Why The Trade Desk is launching a TV OS

Smart TVs have quickly become the go-to for TV viewing. According to a new Parks Associates report,...

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Parks Associates: Prime Video is most-used streaming service in U.S.

For the third consecutive year, Amazon’s Prime Video has outranked its competitors as the most-used...

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Upgrading the Smart Home Experience

A recent report from market research and consulting company Parks Associates shows that each year 1%...

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