Register

I agree with the Privacy Policy

CED Magazine

Report: Youth being served by smart energy products

July 15, 2014

Parks Associates’ Internet of Things (IoT) research found that young consumers, those with children, and those in a home for three to four years were leading the adoption of Internet-connected energy devices.

The research found that 10 percent of the broadband households across the nation headed by a consumer aged 25-34 owned at least one smart home energy management device, compared to 7 percent of all U.S. broadband households. Further, 9 percent of households with children and over 10 percent of households who have been in their home 3-4 years owned a smart energy management device.

"Younger consumers also own multiple devices at higher rates – 4 percent own five or more smart energy management devices, and they are the majority of those most willing to purchase a smart home system," said Tom Kerber, director, research, home controls and energy, Parks Associates. "The market segment of consumers 25-34 years old is a key target for new smart home solutions that consolidate control of multiple devices through a smartphone or tablet."

From the article "Report: Youth being served by smart energy products" Mike Robuck.

Previously In The News

Report: Targeted advertising will start to hit paydirt next year

Pay-TV providers will start to cash in on advanced addressable advertising campaigns by the middle of next year, according to a report by Parks Associates. Revenues across the nation for addres...

From CES: Wireless Video, Tablets, and TV Everywhere

The accelerating trend, according to Brett Sappington, senior research analyst for Parks Associates and moderator for the Next –Gen Video Services session, is TV everywhere. "Cable, telcos and other...

Research: 25 percent of broadband homes find energy monitoring appealing

According to recent research by Parks Associates, 25 percent of the broadband households across the nation find an energy monitoring service “very appealing.” In more good news for cable operat...

IP-based home security services on the rise

According to Parks Associates, more than 20 percent of households across the nation will have installed IP-based multi-service home networks by 2015. Homeowners are starting to gravitate toward...

1
2
3
4
›