Providing market intelligence for more than 35 years

Entertainment

Revenues in the social gaming market will increase by 500% from 2010 to 2015

Despite the decline in the global economy, electronic gaming still shows strong growth in a variety of areas. Social gaming has become a $1 billion industry while Internet connectivity among different platforms has given consumers more online and multiplayer gaming options. However, data on consumer spending and behaviors in areas such as virtual items are currently scarce. To compete for the consumer’s shrinking entertainment budget and remain on the leading edge of gaming, industry players must understand gamers and their preferences.

The Electronic Gaming and the Connected Consumer study analyzes online gamers to provide consumer segmentation, discover how current gamers spend their time and money, and identify gaming solutions and services that will capture future spending. 

This consumer research study will analyze online gamers in the following areas:

-- Consumer spending-online and social gaming
-- Paying vs. free-to-play users
-- Trends in in-game microtransactions
--  Online purchases of gaming content & services
-- Changes in entertainment habits
--  Behaviors and usage and content preferences
-- Effects of game mechanics/genres on monetization
--  Interest in new multiscreen services and business models

For more information about Electronic Gaming and the Connected Consumer
research study, click here.  

More from Mindi Sue Sternblitz-Rubenstein

July 06, 2023

Vantiva IoT and the Multifamily Market - New Podcast

Exploring the Future of IoT: The Connected Consumer Podcast Episode In today's digitally connecte...

Read More

December 28, 2010

Apple Removes WikiLeaks Program From App Store

Apple Inc., a California-based consumer electronics giant said it had removed a program from its...

Read More

December 26, 2010

Sony Starts Music Service in U.K., Ireland

Sony Corp. opened an online streaming-music service in the U.K. and Ireland and said it will roll...

Read More
Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive