Providing market intelligence for more than 35 years

Entertainment

Subscription OTT Video Services – Who’s On-the-Top?

OTT video service popularity is still on the rise over 10 years after its debut. Parks Associates shows that there are now over 200 service options to choose from in the U.S. alone. While there are clear leaders in the industry, like Hulu, Netflix, and Amazon’s Prime Video, the remaining competitors are still battling for a spot on the top 10 list.

Parks Associates recently released its 2018 update to the top 10 OTT contenders in its OTT Video Market Tracker and it seems that there have been some changes in the ranks.

After nearly 2 years on the market, AT&T’s DIRECTV Now has earned a spot on the top 10 list. HBO Now and Starz moved up to #4 and #5, respectively, knocking the only sports streaming service, MLB.TV, down to #6. According to Brett Sappington, Senior Director of Research at Parks Associates, the increase in popularity for service offerings like Starz, Showtime, and HBO Now is due to their offerings of original content and may be an indication of success for upcoming services from DC Comics and Disney.

2018 Top 10 U.S. Subscription OTT Video Services | Parks Associates

The OTT Video Market Tracker features a new way to blend company profiles with industry research data and analysis of competing players’ strengths and weaknesses. This annual subscription service is available on a quarterly or monthly basis. Contact Parks Associates today to learn more.

Further Reading:

More from Parks Associates

November 19, 2024

Future of Video Speaker Highlight: Vevo

Victoria Marvin, Senior Director of Distribution Operations and Partnerships at Vevo, will be speaki...

Read More

November 15, 2024

Future of Video Speaker Highlight: Crunchyroll

Sheila Green, Vice President of Retention, Curation, Programming, Metadata Strategy, & S&P at Crunch...

Read More

November 14, 2024

Z-Wave Announced as Event Sponsor for 2025

Parks Associates has announced that Z-Wave Alliance will be an Event Sponsor for CONNECTIONS 2025....

Read More
Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive