- Research
- Smart Home: Products And Services
- Consumer Electronics And Entertainment
- Broadband And Mobility
- Connected Health And Wellness
- MDU / Multifamily
- SMB
- Strategic Consulting Unit
- Research Services
- Primary Research
- Events
- Event
- Company
- About Parks Associates
- Smart Home: Products And Services
- Smart Home Devices, Automation, Controls
- Energy Management
- Residential Security
- Consumer Electronics And Entertainment
- Consumer Electronics Devices
- Video Services: OTT, Pay TV
- Entertainment Content: Video, Audio, Gaming
- Strategic Consulting Unit
- View Announcement
- Research Services
- Streaming Video Tracker
.png)
OTT video service credential sharing – or password sharing – cost the media industry $500 million in direct revenues during 2015, according to research published by Parks Associates in July. Now Cisco is working on a solution that could put an end to this phenomenon, which impacts Pay TV operators (via their Pay Lite and TV Everywhere services) the same way it affects other OTT providers. The anti-sharing fix harnesses the kind of algorithmic data science that the credit card industry uses to identify fraud and was demonstrated at IBC recently.