Providing market intelligence for more than 35 years

In The News

Why Open Wins Over Proprietary In The Smart Home

There are many glowing predictions regarding the smart home, and the wider IoT industry, but a Gartner report predicted only last year that 21 billion IoT endpoints will be in use by 2020, which will save consumers and businesses $1 trillion a year in maintenance, services and consumables by 2022, according to the analyst firm. On the other side of the pond, Parks Associates research shows 19 per cent of US broadband households currently own a smart home device of some kind, and half of all households that own a security system also own a smart home device. The building blocks are there, even if they are too often in platform-related silos.

From the article "Why Open Wins Over Proprietary In The Smart Home?" by www.telecompaper.com

Previously In The News

The Smart Money: Adoption Rates on the Rise

Parks Associates research finds that 45% of U.S. internet households own a security solution, and 32% subscribe to a security service.   Parks Associates data shows that 26% of home security...

A new vacuum can alert you to incoming text messages. Why?

"The appliance category becoming connected does add a lot of opportunities to provide new information to a consumer," says Elizabeth Parks, the president and chief marketing officer at Parks Associate...

The Transformation of Making, Storing, and Keeping Energy Reliable

“Since the 1980s, energy efficiency has been one of the key drivers of home automation, which is what it was called back then,” said Elizabeth Parks, president and CMO at research group Parks Associat...

Streaming in 2025 Isn’t the Bargain It Used to Be

A recent Parks Associates report found that nearly half of U.S. households subscribe to five or more streaming video services, and 23% subscribe to eight or more. The bottom line? Cutting the cord...