CONNECTIONS™ Summit at CES features Silicon Labs, Nice, Plume, AmTrust, Alarm.com, Essence, Airties, and more
Research from Parks Associates finds the top three inhibitors to smart home adoption are perceived high prices, lack of a clear value proposition, and data/privacy concerns. Among the 44% of US broadband households that do not intend to buy a smart home device, representing 46.7 million households, 44% (20.5 million households) perceive these devices are too expensive; 38% (17.7 million households) don’t see the benefit of these devices; and 35% (16.3 million) have data and privacy concerns. Parks Associates will share ownership and usage trends of smart home, security, connected health, and home automation solutions at the 15th annual CONNECTIONS™ Summit: Smart Home Growth Strategies, taking place virtually January 14, in partnership with CES® 2021.
CONNECTIONS™ Summit, sponsored by Alarm.com, AmTrust Specialty Risk, Airties, and Plume, features sessions on smart home technology and services, connected health, data privacy, value-added services, and home security. Parks Associates analysts and industry executives will explore the impact as expanding work, school, and entertainment use cases increase demand on smart home functions and capabilities. Speakers also discuss new consumer behaviors in DIY and opportunities emerging as households adopt and integrate multiple connected devices.
{block identifier='cs-speaker-list-2021}
Session Topics
- Smart Home Platforms: Simplifying the Consumer Experience
- Home Services: Maximizing Value of Connectivity
- Home Security Growth: DIY and Pro Channels
- Consumer-centric Healthcare: Independent Living and Smart Home
- Privacy and Security: Protecting Consumer Interests
- Value-added Services: Supporting the Home Network
Parks Associates surveys 10,000 US broadband households each quarter, providing a rich data set with trending for at least five years. The firm will feature its market insights and consumer data during the webinars and virtual conferences throughout 2021.
To request research or an interview, contact Rosey Ulpino at rosey@parksassociates.com, 972.996.0233.
About CONNECTIONS™ Summit at CES
CONNECTIONS™ Summit is an annual research and industry event hosted by international research firm Parks Associates. The executive event brings senior executive leaders from the broadband, security and smart home, consumer electronics, and connected health solution markets to share insights on the future of connected homes.
The 19th annual CONNECTIONS™ Summit will take place January 7 during CES, which runs January 7-10, 2025, in Las Vegas.
For information about CONNECTIONS™ Summit, contact sales@parksassociates.com or call 972-490-1113 or visit www.connectionssummit.com.
