Tom Kerber, Director of Research, to speak at DistribuTECH next week
Parks Associates released new research today showing 35% of U.S. broadband households would participate in an energy program advertised by a security provider. Consumers are 40% more likely to participate in an energy program if it is offered by a security provider than an energy provider.
Tom Kerber, Parks Associates Director of Research, Energy and Home Controls, will discuss the implications of this new research at DistribuTECH on Wednesday, February 10, 2016, during the session "Engaging Customers With Demand Response Devices" from 9:30-11:00 A.M. He will also moderate “Breakfast Roundtable: Internet of Things (IoT)” at 8:00 A.M. with Koustuv Ghoshal, Head of Business Development & Head of Energy/Utilities Resources, T-Systems North America (a subsidiary of Deutsche Telekom AG).
“Security providers have an opportunity to capitalize on their strong connections with their consumers by expanding into energy management programs,” Kerber said. “They can also leverage their strong reputation with consumers to forge beneficial partnerships with utilities that want to leverage connected devices in the home.”
DistribuTECH takes place February 9-11 at the Orange County Convention Center in Orlando, Florida, alongside sister events the Electric Light & Power Executive Conference and Utility Products Exposition. Other participants in Kerber’s session include David Steidtmann, Sr. Consultant, G-Ink, and Michael Brown, Manager, Demand Response & Distributed Energy Resources, NV Energy.
Parks Associates will host the firm’s annual Smart Energy Summit: Engaging the Consumer, February 22-24, in Austin, TX, with speakers and attendees representing utilities, broadband service providers, smart home vendors, residential security service providers, OEMs, retailers, and CE, appliance, and home-improvement manufacturers. The event features keynotesfrom EnergyHub, NRG, and Schneider Electric.
For more information about Parks Associates’ energy research, visit www.parksassociates.com. To schedule an analyst interview at DistribuTECH or to request specific data, contact Holly Sprague at hsprague@gmail.com, 720.987.6614. Registration to the Smart Energy Summit is available at www.ses2016.com.
About Parks Associates
Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates provides business intelligence and research services through its proprietary methodologies developed over decades, including quarterly surveys of 10,000 internet households.
The company's expertise crosses many industries: home security and smart home, streaming video, broadband and pay-TV services, digital media and platforms, gaming, Wi-Fi and home networks, connected health, support, consumer electronics, home control systems, energy management, and tech solutions for the multi-dwelling (MDU), small-to-medium business (SMB), and commercial building markets.
Each year, Parks Associates brings thousands of leaders together for its webinars and annual events. The firm hosts the annual executive research and strategy conferences CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. https://www.parksassociates.com
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