In the 20 years since the first CONNECTIONS™ conference, the connected home has evolved from a high-end concept toward a mass-market opportunity with incredible revenue potential. Today, several high-profile market disruptions are emerging as a result of broadband adoption, smartphone usage, and consumer expectations for connectivity solutions that provide a personalized experience.
Parks Associates research shows:
- Nearly 60% of U.S. broadband households now subscribe to an OTT service.
- Nearly 20% of U.S. broadband households own a smart home device.
- Almost 45% of U.S. broadband households plan to buy a smart home device in the next 12 months.
CONNECTIONS™ provides interactive discussions, data on consumer trends, and market analysis, with strategic insights from the following industry players on entertainment, mobile, and smart home market segments:
Entertainment, Content Delivery, and Access Ecosystem Players
- Service providers: bundling strategies, new offerings, user interfaces, installation, pricing
- Consumer insights: privacy concerns, use cases, purchase intentions, current adoption
- Content distribution: privacy, content rights, role of original programming
- Cloud and second-screen services: role of the gateway and service provider, partnership opportunities
- Software: cloud-based service strategies, partnership opportunities, role of the UI
Smart Home Ecosystem Players
- Home Controls: partnership opportunities, new value in the IoT, smart home services
- Security: impact of smart home services, value-added offerings, unique strategies to expand the security business model
- Energy Management: partnership opportunities, new value in the IoT, smart home service opportunities
- Channels: smart device integration, mass-market sales
Connected CE Device and Platform Ecosystem Players
- Hardware and CE: new sales channels, leveraging connectivity for new value and revenue
- OEMs: adding connectivity to devices, new value propositions and partnership opportunities, new sales channels
Big Data, APIs, Wearables, Support, and Connected Cars Ecosystem Players
- Tech Support: premium services, partnerships, impact of IoT on business strategies
- Technical support providers: Partnership opportunities, role in the smart home, Tier 0 services and consumer concerns
- Apps: IoT, smart home, and connected entertainment opportunities
This year marks the 20th anniversary of CONNECTIONS™. For information on how you can get involved in this key industry event, visit www.connectionsus.com.
