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New research shows DIY is on the rise

June 12, 2019

home automation

Security Systems News

New research from Parks Associates reveals at the end of 4Q 2018, 28 percent of U.S. broadband households reported the presence of an active security system, up from 26 percent in 4Q 2017, with 24 percent having professional monitoring.

What is interesting, though, is Parks’ Connected Trends & Disruption in Home Security reports that 52 percent of households that are highly likely to purchase a security system in the next 12 months plan to buy a system that is self-installed.

“Professional installation continues to be the dominant choice for home security systems, but self-installation continues to experience growth,” Dina Abdelrazik, senior analyst, Parks Associates, said in the announcement. “Self-install security systems have made a mark. Self-installed security solutions have the potential to significantly lower the cost of security and, in doing so, expand the market beyond that which is currently serviced by the professionally monitored security industry.”

From the article "New research shows DIY is on the rise" by Paul Ragusa.

Previously In The News

The Smart Money: Adoption Rates on the Rise

Parks Associates research finds that 45% of U.S. internet households own a security solution, and 32% subscribe to a security service. Parks Associates data shows that 26% of home security...

A new vacuum can alert you to incoming text messages. Why?

"The appliance category becoming connected does add a lot of opportunities to provide new information to a consumer," says Elizabeth Parks, the president and chief marketing officer at Parks Associate...

The Transformation of Making, Storing, and Keeping Energy Reliable

“Since the 1980s, energy efficiency has been one of the key drivers of home automation, which is what it was called back then,” said Elizabeth Parks, president and CMO at research group Parks Associat...

Streaming in 2025 Isn’t the Bargain It Used to Be

A recent Parks Associates report found that nearly half of U.S. households subscribe to five or more streaming video services, and 23% subscribe to eight or more. The bottom line? Cutting the cord...

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