COVID-19 pandemic causes increase in consumer interest in smart home security solutions and whole-home Wi-Fi
International research firm Parks Associates will host three days of virtual sessions focused on smart home, security, connected health, and the ongoing impact of COVID-19 in these markets at the CONNECTIONS™ Conference, November 10-12.
Parks Associates research finds 14% of US broadband households plan to purchase a security system of any kind in the next 12 months. As a result of the COVID-19 pandemic, 26% of US broadband households are more interested in smart home solutions that keep their home and family safe, and 24% are more interested in whole-home Wi-Fi solutions.
The CONNECTIONS™ Community , with over 1,100 participants, has featured virtual sessions throughout 2020, leading up to the virtual conference on November 10-12. Sponsors include Sutherland Global Services, Alarm.com, Bitdefender, Nice, Cox, Intellithings, Cirrent, Everise, MMB Networks, ServiceLive, Zen Ecosystems, Firedome, Inspire, Mercku, Olibra, Ossiaco, Plume, Tuya, Zigbee Alliance, Z-Wave, Aprilaire, Asurion, Gadgeon, and Wi-Charge.
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Parks Associates surveys 10,000 broadband households each quarter, providing a rich data set with trending for at least five years. The firm will feature its market insights and consumer data during the networking sessions and throughout the virtual event.
To request data or an interview, contact Rosey Ulpino, rosey.ulpino@parksassociates.com, 972-490-1113.
About CONNECTIONS™
Parks Associates' 29th annual CONNECTIONS™: The Premier Connected Home Conference is hosted May 13-15 at Renaissance Dallas at Plano Legacy in Plano, Texas, and brings industry leaders together to provide insights and business forecasting about the adoption of technology including broadband, smart home, security, connected health, energy, and home automation.
CONNECTIONS™ provides ongoing insights throughout the year with virtual and in-person conference sessions. Parks Associates' analyst team leads the conference sessions, which are focused on technology innovations, consumer adoption and trends, product and service forecasts, and the evaluation of new business strategies, partnerships, monetization opportunities, and value-added service design.
CONNECTIONS™ is a pivotal platform for partnerships and exploring the future of technology adoption and its impact on consumers and businesses. www.connectionsus.com
