Mike Stauffer, Senior Director of Business Development, Internet of Everything, Qualcomm Atheros, provides insight on several key industry trends for Parks Associates’ 20th-annual CONNECTIONS Conference, which will be held May 24-26 in San Francisco:
How is your company engaging consumers through new technology solutions?
Qualcomm Technologies is the leading supplier of advanced silicon solutions to the smartphone market as well as a leading supplier of connectivity solutions in the home, including Wi-Fi, Bluetooth, and others - we apply our core capabilities in MSM, APQ, location, connectivity, imaging and audio to improve the user experience of device end-users.
In the connected home we provide key solutions for the home networking infrastructure as well as for all the devices that attach to that network, including televisions, appliances, lighting, and others.
What is the biggest change you have seen in the past year in the connected home and entertainment industries?
- Greater adoption of connectivity in consumer products by both equipment vendors and consumers
- Equipment vendor efforts to assure their products are interoperable with multiple ecosystems
What do you think is the biggest driver for the connected consumer market?
Convenience & new user experiences that consumers are willing to pay for.
What is the greatest challenge for the connected home industry in the next year?
- Interoperability across equipment vendor products
- Security
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Stauffer will speak on the session “Driving Value with New Use Cases in the Smart Home” on Tuesday, May 24 at 11:15 a.m. Other speakers on the panel include LG Electronics, Alarm.com, EVRYTHNG, and Open Connectivity Foundation.
For more information on CONNECTIONS, visit www.connectionsus.com or register by clicking here.
