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Blogs

November 19, 2024
Parks Associates: ATSC, Hearst Television, The CW Network, Echostar, ClixTV, Origin, Yieldmo, Google, Mansa, and Verizon keynote seventh annual Future of Video, November 19-21 in California
November 14, 2024
Parks Associates: 68% of US households have a smart TV and 46% have a streaming media player
November 07, 2024
Tech giants dominate streaming platform market: 65% of US Internet households use either Roku, Samsung, or Amazon as their primary CTV platform
October 29, 2024
Parks Associates: Frequent use of ad-based services is associated with easier content discovery