Providing market intelligence for more than 35 years

Blogs

November 21, 2024
Spending on standalone mobile phone, internet service, and pay TV increased again in Q3 2024
November 12, 2024
Parks Associates: Prime Video is most-used streaming service in U.S.
November 12, 2024
Parks Associates Releases Top 10 List of US SVOD Services
November 12, 2024
Parks Associates releases top 10 list of US SVOD services with Prime Video, Netflix, and Disney+ in top three positions
November 07, 2024
Tech giants dominate streaming platform market: 65% of US Internet households use either Roku, Samsung, or Amazon as their primary CTV platform
October 29, 2024
Parks Associates: Frequent use of ad-based services is associated with easier content discovery
October 22, 2024
Parks Associates: More consumers of leading streaming services now opt for basic tiers with ads over more costly, ad-free premium tiers
October 17, 2024
Parks Associates: 53% of connected TV device owners and intenders see the benefits of staying within the same product ecosystem
October 04, 2024
Parks: 42% of U.S. Internet Households Used Free Ad-Based Streaming Video Service in Past 30 days