Download Table of Contents (PDF)
The Bottom Line
1.0 Seventh-Generation Game Consoles: an Overview
1.1 A Brief Introduction to Current-Gen Consoles
1.2 Worldwide Hardware Unit Sales
1.3 Competitive Dynamics: a SWOT Analysis
2.0 Connected Consoles: Gaming Capabilities
2.1 Growth of Connected Game Consoles
2.2 Online Multiplayer Gaming
2.3 Digital Distribution: Casual Games and Downloadable Content
2.4 Virtual Worlds and Avatars
2.5 Game Advertising
3.0 Connected Consoles and the Digital Home
3.1 Video, TV, and Connectivity Features
3.1.1 An Overview of Non-Gaming Features
3.1.2 Digital Distribution: Movies and TV Shows
On-Demand Video: Xbox 360 and PS3
PS3 and Blu-Ray
Xbox 360 and Netflix
Wii: Internet Channels
3.1.3 Partnership with TV Service Providers
3.1.4 Competing On-Demand Video Solutions
Over-the-Top Offerings
3.2 Opportunities and Threats for Service Providers
3.3 Usage of Connectivity and Multimedia Features: Consumer Insights
4.0 Market Forecasts
4.1 Global Forecasts of Game Console Sales
4.2 Forecasts of Content and Service Revenues
5.0 Implications and Recommendations
5.1 For the Digital Home Industry
5.2 For Game Console Manufacturers
Resource Book
1.0 Game Console Adoption
1.1 Growth in Console Adoption
1.2 Household Ownership of Different Types of Consoles and Active Usage
1.3 Demographics of Console Owners
1.4 Purchase Intention
1.5 Important Game Console Features
2.0 Console Gaming Behavior
2.1 Active Usage of Game Consoles
2.2 Time and Money Spent on Console Gaming
2.3 Console Game Genres
2.4 Console Connection Rate
2.5 Adoption of Online Gaming Services
2.6 Demographics of Online Console Gamers
2.7 Important Online Gaming Features
2.8 Usage of Game Console Multimedia Features
3.0 Notes on Methodology