Download Table of Contents (PDF)
About the Research
Previous Research
Industry Insight
Key Findings
Recommendations
Use of Alternative Video:
Monthly Use of User-generated Online Video (Q2/16)
Use of User-generated Online Video by Age (Q2/16)
Use of User-generated Online Video by Gender (Q2/16)
Use of User-generated Online Video by Education (Q2/16)
Weekly Use of User-generated Online Video on Specified Devices (Q2/16)
Weekly Use of User-generated Online Video on Specified Devices by Age (Q2/16)
Average Weekly Number of Hours Watching User-generated Online Video on Specified Devices (Q2/16)
Average Weekly Number of Hours Watching User-generated Online Video on Specified Devices (Q2/16)
Average Weekly Number of Hours Watching User-generated Online Video on Specified Devices by Age (Q2/16)
Types of Alternative Video:
Frequency of Viewing of User-generated Online Video Types (Q2/16)
% Viewing User-generated Online Video on a Weekly Basis by Age (Q2/16)
% Viewing User-generated Online Video on a Weekly Basis by Age (Q2/16)
% Using Live Streaming Apps for Specified Functions (2015 - 2016)
Frequency of Using Live Streaming Apps for Specified Functions (Q2/16)
Average Number of Days Using Live Streaming Apps for Specified Functions Over the Last 30 Days by Age (Q2/16)
Average Number of Days Using Live Streaming Apps for Specified Functions Over the Last 30 Days by Children at Home (Q2/16)
Frequency of Viewing Video Using Live Streaming Apps by Pay-TV Subscription (Q2/16)
Business Models:
Engagement in Video Monetization Methods (Q2/16)
Engagement in Video Monetization Methods by Age (Q2/16)
Engagement in Video Monetization Methods by Pay-TV Subscription (Q2/16)
Content Discovery:
Top Ranked Sources Used When Looking for New Videos (Q2/16)
Frequency of Discovering Online Videos from Specified Sources (Q2/16)
