About the Research

Previous Research

IT and Support Services for Small Businesses (Q2/15)

Supporting the Smart Home (Q2/15)

360 View: Supporting the Connected Consumer (Q1/15)

Tech Support: Meeting IoT Demands (Q1/15)

Consumer Segmentation: Who is Buying Support Subscriptions? (Q4/14)

Tech Support: International Market Opportunities (Q3/14)

Key Findings

Industry Insight

Recommendations

Overview of Device Adoption:

Average Number of Connected CE Devices Owned Per BB HH (2010 - 2015)

Consumer Electronics Device Ownership (2009 - 2015)

Home Entertainment Device Ownership (2009 - 2015)

Smart Home Device Adoption Rate (2014 - 2015)

Smart Home Device Adoption Rate (Q2/15)

Average # of Consumer Electronics Devices Owned Per BB HH (Q1/15)

Device and Network Security Problems Experienced:

Security/Privacy-Related Problems Experienced in Past 12 Months (Q3/15)

Experiencing Device Theft/Device Loss in Previous 12 Months, by Age (Q3/15)

Consumer Concerns when Using Connected Devices (Q3/15)

Security/Privacy Concerns by Experiencing any Privacy or Technical Problem (Q3/15)

Concerns about Security and Privacy by Number of Security/Privacy-Related Problems Experienced (Q3/15)

Recent Virus/Spyware Infection as a Contributing Factor to Device Concerns (Q3/15)

Security/Privacy-Related Concerns by Age (Q3/15)

Security/Privacy-Related Concerns by Gender (Q3/15)

Security/Privacy-Related Concerns by Children at Home (Q3/15)

Device and Network Security Services:

Adoption of Security/Privacy Support Services (Q3/15)

Type of Company Providing Security/Privacy Support Services (Q3/15)

Comparison of Those Who Have Adopted Specified Security/Privacy-Related Support Features (Q3/15)

Demand for Device Security Services:

Interest in Security/Privacy Support Services (Q3/15)

Interest in Security/Privacy Support Services by Gender (Q3/15)

Interest in the Three Most In-Demand Security/Privacy Support Services by Age (Q3/15)

Interest in Security/Privacy Support Services by Number of Privacy-Related Problems Experienced (Q3/15)

Interest in Security/Privacy Support Services by Security/Privacy-Related Problems Experienced (Q3/15)

Interest in Security/Privacy Support Services by Total Number of Devices Owned (Q3/15)

Interest in Security/Privacy Support Services by Specified Device Ownership (Q3/15)

Most Desirable Way to Pay for Technical Support Services (Q3/15)

Most Desirable Way to Pay for Services by Interest in Security/Privacy Support Service (Q3/15)

Security/Privacy Support Services Included at No Additional Cost with Broadband Service (Q3/15)

Security/Privacy Support Services Included at No Additional Cost with Broadband Service by Service Provider (Q3/15)

Additional Research from Parks Associates