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The OTT Video Market Lifecycle
Market lifecycles commonly have four stages
Introduction / Market Development Phase
Application in the US and European Markets
Growth Phase (Early)
Growth Phase (Middle/Late)
United States OTT Video Services Breakout, 2013-2019
Overall OTT Service Subscriptions (2016 - 2019)
United States Streaming Media Player Forecast, 2013-2019
Maturity Phase
The Lifecycle in Global Markets
North America’s OTT market has set the pace for global growth
Number of Online Subscription Services: UK vs. Canada vs. US (2018)
Global OTT Markets
European Markets
Latin America and Africa
Asia-Pacific OTT Markets
OTT Worldwide Markets
OTT Video Service Market Forecasts
Global Forecast: Total OTT Video Subscriptions (2018 - 2024)
Global Forecast: OTT Video Service Revenues (2018 - 2024)
US Forecast: OTT Households, Subscriptions, and Revenues (2018 - 2024)
© November 2019 Parks Associates
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Printed in the United States of America.
Disclaimer
Parks Associates has made every reasonable effort to ensure that all information in this report is correct. We assume no responsibility for any inadvertent errors.
