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About the Research
Previous Research
Industry Insight
Key Findings
Recommendations
Demographics:
Daily Use of Spanish in the Home (Q4/15)
Comparison of Spanish-bilingual BB HHs with All BB HHs (Q4/15)
Pay-TV Service & Feature Uptake:
Pay-TV Service Subscription (Q4/15)
Pay-TV Service Subscription (2014 - 2015)
Pay-TV Service Providers (Q4/15)
Uptake of Premium Pay-TV Services (2015)
Premium Pay-TV Features (Q4/15)
Monthly Cost of Pay-TV Service (Q4/15)
Average Monthly Cost of Home Services (Q4/15)
Feature Use:
Weekly Use of Premium Pay-TV Service Features (Q4/15)
Weekly Use of Complimentary Pay-TV Service Features (Q4/15)
App/Website Sources for Watching TV Programs on Specified Platforms (Q4/15)
Changes to Pay-TV Service:
Changes to Pay-TV Service (Q4/15)
Previous Pay-TV Subscription Period (Q2/15)
CE Devices Owned and Used:
Adoption of In-Home Entertainment Devices (Q4/15)
Adoption of Connected In-Home Entertainment Devices (Q4/15)
Attitudes and Adoption of Video Services:
Attitudes About Pay-TV Service (Q4/15)
Appeal of Television Channel Types in a Pay-TV Service Package (Q4/15)
Attitudes About Video Services (Q4/15)
Adoption of OTT Subscription Services (Q4/15)
Personal Use of OTT Services (Q4/15)
