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Consumer Electronics Devices

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Q3 2021

Consumer Insights Dashboard

Consumer Electronics Dashboard 1Q 2021

The Consumer Electronics Dashboard visualizes the most important metrics informing the strategic decision making of companies connected to the leading consumer electronics devices in the home.

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Executive Summary

Adoption of Consumer Electronics Devices
•Total Average Number of Connected Devices Per US Broadband Household
•Total Average Number of Connected CE Devices by Technology Adoption Segment
•Historical Trends in Adoption of Consumer Electronics Products

CE Device Purchases & Intentions to Purchase
•Computing & Home Networking Devices Purchased in the Last 6 Months
•Home Video & Gaming Devices Purchased in the Last 6 Months
•Audio Devices Purchased in the Last 6 Months
•Portable Devices Purchased in the Last 6 Months
•Consumer Electronics Device Purchases and High Intention to Buy
•Computer & Home Networking Devices Purchase Intention
•Home Video & Gaming Devices Purchase Intention
•Audio Devices Purchase Intention
•Portable Devices Purchase Intention

Competitor Moves: Brand Share in Select Categories
•Top Brands of Desktop PC Purchased or Received
•Top Brands of Laptop Purchased or Received
•Top Brands of Smart TV Purchased or Received
•Top Brands of Streaming Media Player Purchased or Received
•Top Brands of Gaming Console Purchased or Received
•Top Brands of Soundbar Purchased or Received
•Top Brands of Earbuds Purchased or Received
•Top Brands of Smartphone Purchased or Received
•Top Brands of Tablet Purchased or Received
•Top Brands of Smart Watch Purchased or Received

Appendix

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