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Consumer Familiarity with Virtual Reality
Familiarity with Virtual Reality And Augmented Reality (2017-2018)
Familiarity with Individual Virtual Reality or Augmented Devices (2017-2018)
Virtual Reality Product Familiarity by Adoption Segments (Q1/18)
Familiarity with Virtual Reality Products by Demographics (Q1/18)
Virtual Reality Headset Trial Experience (2017-2018)
Virtual Reality Headset Trial by Demographics (Q1/18)
Adoption of Virtual Reality
Virtual Reality Headset Adoption (2016-2018)
Type of Virtual Reality System Owned (Q1/18)
Adoption of Virtual Reality Headset Brands Among VR Owners (Q1/2018)
Length of Virtual Reality Headset Ownership (Q1/18)
Use and Perception of Virtual Reality
Change in Use of Virtual Reality Headsets (Q1/18)
Quality of Virtual Reality Apps and Content (Q1/18)
VR App/Content Quality by Change in VR Headset Usage (Q1/18)
Perception of Virtual Reality (2017-2018)
Expected Virtual Reality Use Cases (Q1/18)
Virtual Reality Experience: Net Promoter Scores
NPS for Various CE Devices (2017 - 2018)
Net Promoter Score of Virtual Reality Headset by Device Types (Q1/18)
Technical Problems Experienced (Q1/18)
Average Number of Technical Problems Experienced (Q1/18)
Crossover of Virtual Reality and Connected CE
Average Number of Connected CE Devices Owned Per BB HH (Q1/18)
Device Ownership of Gaming Console & Virtual Reality Headsets (Q1/18)
Use of Connected Entertainment Device by Ownership (Q1/18)
Virtual Reality Product Familiarity by Gaming Console Ownership (Q1/18)
Time Spent on Gaming Per Week by Ownership (Q1/18)
Device Buyers Breakdown by Age (Q1/18)
Device Buyers Breakdown by Income (Q1/18)
Device Buyers Breakdown by Household Size (Q1/18)
Demographic Breakdown Among Owners (Q1/18)
Purchase Intentions for VR Headsets
Purchase Intention: Gaming Console vs. Virtual Reality Headset
Purchase Intention: Gaming Console vs. Virtual Reality Headset by Current Device Ownership (Q1/18)
Purchase Intention: Gaming Console vs. Virtual Reality Headset by Age
Purchase Intention: Gaming Console vs. Virtual Reality Headset by Households with Children (Q1/18)
Purchase Intention: Gaming Console vs. Virtual Reality Headset by Intention to Move (Q1/18)
Likelihood of Purchasing Specific VR Headset (Q1/18)
Expected VR Use Cases Among Intenders (2017-2018)
