Industry Insight

Key Findings and Market Impact

Connected Car Context

Age of Most Commonly Used Vehicle (Q2/17)

Smartphone OS by Car Age (Q2/17)

Age of Most Commonly Used Vehicle by Generation (Q2/17)

New Car Purchase Intention (Q2/17)

New Car Purchase Intention by Generation (Q2/17)

Connected Car Data Services

Devices Sharing Mobile Data (Q2/17)

Shared Car Data by Car Age (Q2/17)

Preference for Car Data Plans (Q2/17)

Preference for Bundling Vehicle Data with Mobile Data by MSP (Q2/17)

Preference for Car Data Plans by Intended Car Purchase Price (Q2/17)

Preference for Car Data Plans by Age (Q2/17)

Preference for Car Data Plans by Technology Adoption Segment (Q2/17)

Interest in Connected Car Features

Penetration of Advanced Car Features Among New Vehicle Owners (Q2/17)

Interest in Advanced Car Features (Q2/17)

Interest in Connected Car Safety Features (Q2/17)

High Interest in Advanced Safety Features by Age (Q2/17)

High Interest in Advanced Safety Features by Household Income (Q2/17)

Interest in Driver-Assistance Features (Q2/17)

High Interest in Driver-Assistance Features by Age (Q2/17)

Interest in Advanced Comfort and Entertainment Features (Q2/17)

High Interest in Advanced Comfort Features by Age (Q2/17)

Interest in Backseat Video by Children at Home (Q2/17)

High Interest in Advanced Car Feature Types by Household Income (Q2/17)

High Interest in Advanced Car Feature Types by Age (Q2/17)

High Interest in Safety & Driver Assistance Features by Perception of Driving Behavior (Q2/17)

Interest in Voice Control

Penetration of Voice Control by Car Age (Q2/17)

Interest in Vehicle Voice Control by New Car Purchase Intention (Q2/17)

High Interest in Vehicle Voice Control Among Users of Voice Control on Other Devices (Q2/17)

Information Accessed Using Voice Control on Smartphones (Q2/17)

Voice Control Actions Performed on Smartphones (Q2/17)

Usage-Based Insurance

Perception of Driving Behavior (Q2/17)

Current Use of and Interest in Usage-Based Insurance (Q2/17)

Interest in Usage-Based Insurance by Perception of Driving Behavior (Q2/17)

Interest in Usage-Based Insurance by Car Purchase Intention (Q2/17)

Interest in Usage-Based Insurance by Most Influential Demographics (Q2/17)

Reason for Lack of Interest in Usage Based Insurance (Q2/17)

Reason for Lack of Interest in Usage-Based Insurance by Perception of Driving Behavior (Q2/17)

Data Collection Preference for Usage-Based Insurance (Q2/17)

Data Collection Preference for Usage Based Insurance by Demographics (Q2/17)

Data Collection Preference for Usage-Based Insurance by Car Purchase Intention (Q2/17)

Appendix